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	<title>William Toll - Marketing Professional in Boston</title>
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		<title>William Toll&#8217;s Recent Readings</title>
		<link>http://www.williamtoll.com/?p=136</link>
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		<pubDate>Sun, 05 Sep 2010 20:32:53 +0000</pubDate>
		<dc:creator>William Toll</dc:creator>
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<ul class="gReader-list"><li class="gReader-item gReader-item-1"><a href="http://feedproxy.google.com/~r/ConnectingTechnologyStrategyAndExecution/~3/CiVASxnys3g/building-tomorrows-organization-without-todays-it.htm" title="link to post" target="_blank"  class="gReader-title">Building Tomorrow’s Organization – without today’s IT?</a><div class="gReader-date">September 2, 2010</div><div class="gReader-source"><a href="http://ericbrown.com" target="_blank"  title="source blog">Eric D. Brown&#39;s Technology, Strategy, People &amp; Projects</a></div><div class="gReader-desc">A few weeks ago I wrote about The diminishing role of IT and the CIO.  That post struck a nerve with quite a few readers so I wanted to expand on the topic.   I thought about a case study of some fo...</div></li><li class="gReader-item gReader-item-2"><a href="http://feedproxy.google.com/~r/ChiefMarketingTechnologist/~3/qiA8wbEHwm4/marketing-and-it-share-a-common-fear.html" title="link to post" target="_blank"  class="gReader-title">Marketing and IT share a common fear</a><div class="gReader-date">September 4, 2010</div><div class="gReader-source"><a href="http://www.chiefmartec.com/" target="_blank"  title="source blog">Chief Marketing Technologist</a></div><div class="gReader-desc">Change is scary. Big, organization-altering, career-shifting change is downright terrifying. While it can be fun to blog about disruptive innovation and creative destruction — commenting as an obs...</div></li><li class="gReader-item gReader-item-3"><a href="http://feedproxy.google.com/~r/Exploring-Niche-Websites/~3/XIc2bJU62Bs/google-experimenting-with-20-search-results-per-page.html" title="link to post" target="_blank"  class="gReader-title">Google Experimenting With 20 Search Results Per Page?</a><div class="gReader-date">September 4, 2010</div><div class="gReader-source"><a href="http://andybeard.eu" target="_blank"  title="source blog">Andy Beard - Niche Marketing</a></div><div class="gReader-desc">You have always (well for as long as I can remember) been able to select the number of search results shown by Google.
The default is 10
Then they add in various other things like news, video, images,...</div></li><li class="gReader-item gReader-item-4"><a href="http://feedproxy.google.com/~r/attentionmax/~3/LMMO4q0_TOI/technologys-unintended-consequence-the-elusive-worker.php" title="link to post" target="_blank"  class="gReader-title">Technology’s Unintended Consequence: The Elusive Worker</a><div class="gReader-date">September 4, 2010</div><div class="gReader-source"><a href="http://www.attentionmax.com" target="_blank"  title="source blog">AttentionMax</a></div><div class="gReader-desc">Marketers often struggle with the “elusive consumer” — a term used to describe the increasing difficulty of targeting potential customers and capturing their diffusing attention. Now it’s time...</div></li><li class="gReader-item gReader-item-5"><a href="http://www.thinkvirt.com/?q=node/197" title="link to post" target="_blank"  class="gReader-title">VMware vCloud Director: Networking Overview with Example</a><div class="gReader-date">September 2, 2010</div><div class="gReader-source"><a href="http://www.thinkvirt.com/?q=taxonomy/term/1%2B2/0" target="_blank"  title="source blog">ThinkVirt - News, Solutions</a></div><div class="gReader-desc">Click image for larger version.
There are many concepts in VMware vCloud Director that will be new to even some of the most seasoned VMware administrators.  As time permits over the coming weeks, I...</div></li><li class="gReader-item gReader-item-6"><a href="http://news.google.com/news/url?sa=t&fd=R&usg=AFQjCNGbGvV2V6V7rKcyXQ1yG8guIg3jHA&url=http://www.eweek.com/c/a/Cloud-Computing/IBM-Takes-the-Cloud-to-the-US-Open-260697/" title="link to post" target="_blank"  class="gReader-title">IBM Takes the Cloud to the US Open - eWeek</a><div class="gReader-date">September 3, 2010</div><div class="gReader-source"><a href="http://news.google.com/news?ned=us&hl=en&q=%22cloud+computing%22" target="_blank"  title="source blog">&quot;cloud computing&quot; - Google News</a></div><div class="gReader-desc">News 8 AustinIBM Takes the Cloud to the US OpeneWeekTo help drive home its point that IBM is serious about cloud computing, Big Blue hosted an event at the US Open to show its cloud prowess in action....</div></li><li class="gReader-item gReader-item-7"><a href="http://www.searchengineguide.com/mike-fleming/google-improves-control-of-ppc-exposure.php" title="link to post" target="_blank"  class="gReader-title">Google Improves Control of PPC Exposure With Modified Broad Match</a><div class="gReader-date">September 3, 2010</div><div class="gReader-source"><a href="http://www.searchengineguide.com/" target="_blank"  title="source blog">Search Engine Guide : Small Business Search Marketing</a></div><div class="gReader-desc">by Mike Fleming
 
			If you manage a PPC account, you know that for several years now 
AdWords has had three match types: exact, phrase, and broad.  You also 
know what they mean and how your keyword...</div></li><li class="gReader-item gReader-item-8"><a href="http://feedproxy.google.com/~r/Mashable/~3/cCfoYYMuJJg/" title="link to post" target="_blank"  class="gReader-title">iTunes Ping’s Latest Problem: Spam</a><div class="gReader-date">September 3, 2010</div><div class="gReader-source"><a href="http://mashable.com" target="_blank"  title="source blog">Mashable!</a></div><div class="gReader-desc">iTunes Ping is apparently full of spam, yet another hiccup in Apple’s road to establishing a legitimate social network.As Sophos notes on its blog, a barrage of spam links are hitting the music-them...</div></li><li class="gReader-item gReader-item-9"><a href="http://feedproxy.google.com/~r/JohnBattellesSearchblog/~3/HPAeQnbHFQI/more_thoughts_on_demand_a_referendum_of_sorts_on_google_and_social.php" title="link to post" target="_blank"  class="gReader-title">More Thoughts On Demand: A Referendum of Sorts on Google and Social</a><div class="gReader-date">September 3, 2010</div><div class="gReader-source"><a href="http://battellemedia.com/" target="_blank"  title="source blog">John Battelle&#39;s Searchblog</a></div><div class="gReader-desc">It's been nearly a month since Demand filed its S1, and I promised you all a longer look after my initial posting. Here are some thoughts now that I've had a chance to digest the document. A caveat: I...</div></li><li class="gReader-item gReader-item-10"><a href="http://feedproxy.google.com/~r/mitsmr/~3/QMC0DmP1wTk/" title="link to post" target="_blank"  class="gReader-title">Quick Takes: Readings on The New Intelligent Enterprise</a><div class="gReader-date">July 20, 2010</div><div class="gReader-source"><a href="http://sloanreview.mit.edu/improvisations" target="_blank"  title="source blog">MIT Sloan Management Review</a></div><div class="gReader-desc">Quick Takes is our summary of news and readings in management, sustainability and intelligent enterprise.
New Brynjolfsson piece: “Cloud computing and electricity: beyond the utility model”
In the...</div></li><li class="gReader-item gReader-item-11"><a href="http://www.infoworld.com/d/cloud-computing/content-driving-cloud-computings-real-expansion-195" title="link to post" target="_blank"  class="gReader-title">Content is driving cloud computing's real expansion</a><div class="gReader-date">September 3, 2010</div><div class="gReader-source"><a href="http://www.infoworld.com/d/%252Fblogs" target="_blank"  title="source blog">David Linthicum&#39;s blog</a></div><div class="gReader-desc">This week, we tuned in to learn about Apple's newest releases, including an upgrade to Apple TV. It joins the ranks of Google TV, as well as Web content clients from Amazon, Netflix, and YouTube inclu...</div></li><li class="gReader-item gReader-item-12"><a href="http://www.brandflakesforbreakfast.com/2010/09/whats-with-ugly-carpet-in-vegas.html" title="link to post" target="_blank"  class="gReader-title">what&#39;s with the ugly carpet in vegas?</a><div class="gReader-date">September 3, 2010</div><div class="gReader-source"><a href="http://www.brandflakesforbreakfast.com/" target="_blank"  title="source blog">brandflakesforbreakfast</a></div><div class="gReader-desc">One thing is consistent throughout each and every casino in Las Vegas: over the top ridiculously ugly carpet. Chris Maluszynski has managed to put together an entire photo gallery devoted to this carp...</div></li><li class="gReader-item gReader-item-13"><a href="http://feedproxy.google.com/~r/Mashable/~3/1BqTBtS6DJA/" title="link to post" target="_blank"  class="gReader-title">The Truth About E-mail: We Check It All the Time [STATS]</a><div class="gReader-date">September 2, 2010</div><div class="gReader-source"><a href="http://mashable.com" target="_blank"  title="source blog">Mashable!</a></div><div class="gReader-desc">E-mail has invaded every aspect of our lives. We don’t need a survey to tell us as much, but new research from Xobni and Harris Interactive confirms that we’re not alone in dealing with e-mail ove...</div></li><li class="gReader-item gReader-item-14"><a href="http://feedproxy.google.com/~r/readwriteweb/~3/x7T43sdtXpk/facebook_testing_subscriptions_to_other_people.php" title="link to post" target="_blank"  class="gReader-title">Facebook Testing Subscriptions to Other People; This Will Change How We Use Facebook</a><div class="gReader-date">September 2, 2010</div><div class="gReader-source"><a href="http://www.readwriteweb.com/" target="_blank"  title="source blog">ReadWriteWeb</a></div><div class="gReader-desc">Facebook has confirmed that it is testing a new feature that will allow any user to subscribe to notifications of another user's activities through the same interface that new comments and accepted fr...</div></li><li class="gReader-item gReader-item-15"><a href="http://feedproxy.google.com/~r/SavvyB2bMarketing-LatestBlogEntries/~3/2mKXQDHqVao/b2b-search-and-content-marketing-getting-found-by-prospects" title="link to post" target="_blank"  class="gReader-title">B2B Search and Content Marketing: Getting Found by Prospects</a><div class="gReader-date">September 2, 2010</div><div class="gReader-source"><a href="http://savvyb2bmarketing.com/blog" target="_blank"  title="source blog">Savvy B2B Marketing - Latest Blog Entries</a></div><div class="gReader-desc">If weve said it once, weve said it tons of times here on the Savvy B2B Marketing blog – to connect with today's B2B buyers, you need to produce and make easily accessible a range of content that gui...</div></li><li class="gReader-item gReader-item-16"><a href="http://feedproxy.google.com/~r/TwoHatMarketing/~3/uGRF7OXx9lk/map-your-customers-experience.html" title="link to post" target="_blank"  class="gReader-title">Map Your Customer&#39;s Experience</a><div class="gReader-date">September 2, 2010</div><div class="gReader-source"><a href="http://www.twohatmarketing.com/ramblog/" target="_blank"  title="source blog">Two Hat Marketing -- Would YOU Do Business With YOU?</a></div><div class="gReader-desc">Have you ever taken a close look at the experience your customers have with you?
The big concept of Two Hat Marketing is for all of us responsible for marketing our businesses (and that would be every...</div></li><li class="gReader-item gReader-item-17"><a href="http://feedproxy.google.com/~r/thecustomercollective_allposts/~3/dmjuBi09h6c/complete-list-%E2%80%9Ccategories-buyer-resistance%E2%80%9D" title="link to post" target="_blank"  class="gReader-title">The Complete List Of “Categories Of Buyer Resistance?”</a><div class="gReader-date">September 2, 2010</div><div class="gReader-source"><a href="http://thecustomercollective.com/rss" target="_blank"  title="source blog">The Customer Collective</a></div><div class="gReader-desc"> This is a follow up to my recent post: “The Real Reasons Why Buyers Resist  Object”</div></li><li class="gReader-item gReader-item-18"><a href="http://feedproxy.google.com/~r/empE-marketingPerformance/~3/cb9L4irk0rc/" title="link to post" target="_blank"  class="gReader-title">How to Ensure Your Website Gets Some Action</a><div class="gReader-date">September 1, 2010</div><div class="gReader-source"><a href="http://www.polepositionmarketing.com/emp" target="_blank"  title="source blog">(EMP) E-Marketing Performance</a></div><div class="gReader-desc">When it comes to getting your visitors to take action, whether that be a sale, download, request, or call, it’s your content that is going to either make it happen or leave people blowing in the win...</div></li><li class="gReader-item gReader-item-19"><a href="http://feedproxy.google.com/~r/chrisbrogandotcom/~3/mA6tBVzb69Q/" title="link to post" target="_blank"  class="gReader-title">How to Grow Traffic to Your Blog</a><div class="gReader-date">September 2, 2010</div><div class="gReader-source"><a href="http://www.chrisbrogan.com" target="_blank"  title="source blog">chrisbrogan.com</a></div><div class="gReader-desc">Of all topics, this is one of the perennials. People want more traffic, more attention, more awareness to their blog. It’s fair. We work hard on our blogs. We want more attention and traffic. If y...</div></li><li class="gReader-item gReader-item-20"><a href="http://econsultancy.com/us/blog/6514-twitter-ipad-app-review" title="link to post" target="_blank"  class="gReader-title">Twitter: iPad app review</a><div class="gReader-date">September 2, 2010</div><div class="gReader-source"><a href="http://econsultancy.com/us/blog" target="_blank"  title="source blog">Posts from the Econsultancy blog</a></div><div class="gReader-desc">Twitter has just released a new official version of its app for the iPad (iTunes link), and it looks like a strong competitor for Tweetdeck. 
I've been trying out the new app which, according to the...</div></li><li class="grCredit"><small>Plugin by <a href="http://www.cmurrayconsulting.com/software/google-reader-shared-wordpress/" title="Expert WordPress Developers" target="_blank">C. Murray Consulting</a></small></li></ul>
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		<title>William Toll&#8217;s Recent Reading</title>
		<link>http://www.williamtoll.com/?p=134</link>
		<comments>http://www.williamtoll.com/?p=134#comments</comments>
		<pubDate>Tue, 31 Aug 2010 10:18:46 +0000</pubDate>
		<dc:creator>William Toll</dc:creator>
				<category><![CDATA[Google Reader Share]]></category>

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<ul class="gReader-list"><li class="gReader-item gReader-item-1"><a href="http://www.vladan.fr/end-of-life-esx/" title="link to post" target="_blank"  class="gReader-title">End of life ESX</a><div class="gReader-date">August 31, 2010</div><div class="gReader-source"><a href="http://www.vladan.fr" target="_blank"  title="source blog">ESX Virtualization</a></div><div class="gReader-desc">ESX 4.1 is the latest update, there will be no more updates than that.
A strong message is being pushed to the customers about the End of the life the ESX 4.X classic. The full blown...</div></li><li class="gReader-item gReader-item-2"><a href="http://www.thestoragearchitect.com/2010/08/31/3par-acquisition-the-future-for-the-storage-industry/" title="link to post" target="_blank"  class="gReader-title">3Par Acquisition: The Future For The Storage Industry</a><div class="gReader-date">August 31, 2010</div><div class="gReader-source"><a href="http://www.thestoragearchitect.com" target="_blank"  title="source blog">The Storage Architect</a></div><div class="gReader-desc">The ongoing battle for 3Par by HP  Dell tells us much more about the state of the IT Industry than just the desires of two companies to acquire some interesting storage tech.  It sig...</div></li><li class="gReader-item gReader-item-3"><a href="http://www.infoworld.com/d/cloud-computing/way-out-the-private-cloud-dead-end-699?source=rss_cloud_computing" title="link to post" target="_blank"  class="gReader-title">A way out of the private cloud dead end</a><div class="gReader-date">August 31, 2010</div><div class="gReader-source"><a href="http://www.infoworld.com/t/2533" target="_blank"  title="source blog">Cloud Computing - Infoworld</a></div><div class="gReader-desc">A trend circulating among both the cloud computing upstarts and their corporate equivalents is the ability to offer a private cloud infrastructure with a clear and easy glide path to public clouds. We...</div></li><li class="gReader-item gReader-item-4"><a href="http://feedproxy.google.com/~r/seomoz/~3/xuFACjOELeQ/mobile-serps-usability" title="link to post" target="_blank"  class="gReader-title">Mobile SERPS &amp; Usability</a><div class="gReader-date">August 30, 2010</div><div class="gReader-source"><a href="http://www.seomoz.org/blog" target="_blank"  title="source blog">SEOmoz Daily SEO Blog</a></div><div class="gReader-desc">Posted by SuzzicksSo here is the deal: Traditional websites frequently rank in mobile search results – especially if you are searching from a SmartPhone. What you may not realize is that the convers...</div></li><li class="gReader-item gReader-item-5"><a href="http://googlesystem.blogspot.com/2010/08/gmail-priority-inbox.html" title="link to post" target="_blank"  class="gReader-title">Gmail Priority Inbox</a><div class="gReader-date">August 31, 2010</div><div class="gReader-source"><a href="http://googlesystem.blogspot.com/" target="_blank"  title="source blog">Google Operating System</a></div><div class="gReader-desc">Last year, I posted about a new Gmail feature that will prioritize important messages. This feature will be available soon and it's called Priority Inbox."Priority Inbox is a new view of your inbox th...</div></li><li class="gReader-item gReader-item-6"><a href="http://propellingbrands.wordpress.com/2010/08/31/what%e2%80%99s-the-difference-between-crm-and-marketing-automation-in-b2b-demand-generation-dg/" title="link to post" target="_blank"  class="gReader-title">What’s the Difference Between CRM and Marketing Automation in B2B Demand Generation? (DG)</a><div class="gReader-date">August 31, 2010</div><div class="gReader-source"><a href="http://propellingbrands.wordpress.com" target="_blank"  title="source blog">Propelling Brands</a></div><div class="gReader-desc">I tackled this important topic last Wednesday in a new post on the Silverpop Demand Generation (DG) blog – a post that also was highlighted on the Savvy B2B Marketing blog in their weekly roundup.
S...</div></li><li class="gReader-item gReader-item-7"><a href="http://feeds.searchengineland.com/~r/searchengineland/~3/UD7usYcvxk8/gmail-priority-inbox-the-un-spam-filter-49635" title="link to post" target="_blank"  class="gReader-title">Gmail Priority Inbox: The Un-Spam Filter</a><div class="gReader-date">August 31, 2010</div><div class="gReader-source"><a href="http://searchengineland.com" target="_blank"  title="source blog">Search Engine Land: News About Search Engines &amp; Search Marketing</a></div><div class="gReader-desc">Google this evening has launched what it calls “priority inbox” for Gmail. It uses a variety of algorithmic and machine learning techniques to automatically capture and organize “important” em...</div></li><li class="gReader-item gReader-item-8"><a href="http://www.pheedcontent.com/click.phdo?i=d4ddb5cec5fc7220487a420d9b4160a7" title="link to post" target="_blank"  class="gReader-title">RSA Kicks Off Cloud Strategy With Product Launch</a><div class="gReader-date">August 30, 2010</div><div class="gReader-source"><a href="http://archive.crn.com" target="_blank"  title="source blog">ChannelWeb Complete Feed</a></div><div class="gReader-desc">RSA launched a Solution for Cloud Security and Compliance, a security and compliance solution for cloud environments, which partners say could be one more arrow in their quiver but won't radically cha...</div></li><li class="gReader-item gReader-item-9"><a href="http://feedproxy.google.com/~r/readwritecloud/~3/T14hunRigJY/how-facebook-scales-with-open.php" title="link to post" target="_blank"  class="gReader-title">How Facebook Scales with Open Source</a><div class="gReader-date">August 31, 2010</div><div class="gReader-source"><a href="http://www.readwriteweb.com/cloud/" target="_blank"  title="source blog">ReadWriteCloud</a></div><div class="gReader-desc">When it comes to having to scale your service to handle ever-increasing data demands, there may be no better example to look at than Facebook. The social networking giant has grown from a service for...</div></li><li class="gReader-item gReader-item-10"><a href="http://feedproxy.google.com/~r/MusingsOfRodos/~3/BJc3YGgSW5c/vmworld-future-of-networking.html" title="link to post" target="_blank"  class="gReader-title">VMworld - Future of Networking</a><div class="gReader-date">August 30, 2010</div><div class="gReader-source"><a href="http://rodos.haywood.org/" target="_blank"  title="source blog">Musings of Rodos</a></div><div class="gReader-desc">First session this morning at VMworld was by Howie Xu, RD Director, Virtualisation and Cloud Platform at VMware. Howie is the networking futures guys. There was much expectation for this session with...</div></li><li class="gReader-item gReader-item-11"><a href="http://www.manticoretechnology.com/blog/index.php/thought-leadership-interview-jep-castelein-provides-tips-on-improving-lead-nurturing-programs/" title="link to post" target="_blank"  class="gReader-title">Thought Leadership Interview: Jep Castelein Provides Tips on Improving Lead Nurturing Programs</a><div class="gReader-date">August 24, 2010</div><div class="gReader-source"><a href="http://www.manticoretechnology.com/blog" target="_blank"  title="source blog">Funnel Focus | Insights on B2B Marketing</a></div><div class="gReader-desc">The 6 Steps Jep Castelein shared in his section of The Quintessential Marketing Automation Guidebook discussed how to find untapped revenue in your lead database. Building higher eng...</div></li><li class="gReader-item gReader-item-12"><a href="http://feedproxy.google.com/~r/Prudentwire/~3/XVS5PKXoS48/" title="link to post" target="_blank"  class="gReader-title">Online Marketing Anti-Pattern #2: Tis just another PR outlet</a><div class="gReader-date">August 30, 2010</div><div class="gReader-source"><a href="http://www.prudentcloud.com" target="_blank"  title="source blog">PrudentCloud</a></div><div class="gReader-desc">Last week, I started this series of marketing topics to highlight practices that are not in keeping with the times or were at best misdirected efforts. I call them Anti-Patterns. For each of those I p...</div></li><li class="gReader-item gReader-item-13"><a href="http://www.newspapergrl.com/infographic-case-study-links-from-cnn-huffpost-wikipedia-etc/" title="link to post" target="_blank"  class="gReader-title">Infographic Case Study: Links from CNN, HuffPost, Wikipedia, etc</a><div class="gReader-date">August 30, 2010</div><div class="gReader-source"><a href="http://www.newspapergrl.com" target="_blank"  title="source blog">NewspaperGirl - Online PR, Business Blogging, Social Media</a></div><div class="gReader-desc">I love this infographics case study from Wordstream about how they just got into using infographics as an internet  marketing tool. I’ve been recommending friends of mine to small...</div></li><li class="gReader-item gReader-item-14"><a href="http://feedproxy.google.com/~r/MarketingProfsDailyFix/~3/PfhuetMNFV8/" title="link to post" target="_blank"  class="gReader-title">4 Social Media Lessons From Cisco Systems and #TechChat</a><div class="gReader-date">August 30, 2010</div><div class="gReader-source"><a href="http://www.mpdailyfix.com" target="_blank"  title="source blog">MarketingProfs Daily Fix Blog</a></div><div class="gReader-desc">Marketing at the enterprise level has a unique set of challenges—lack of agility, decentralized teams, and long approval processes—to name a few.  Lucky for us, we had the opportunity to chat wit...</div></li><li class="gReader-item gReader-item-15"><a href="http://feedproxy.google.com/~r/JohnBattellesSearchblog/~3/S2JMfKJ5Ouw/on_retargeting_fix_the_conversation.php" title="link to post" target="_blank"  class="gReader-title">On Retargeting: Fix The Conversation</a><div class="gReader-date">August 30, 2010</div><div class="gReader-source"><a href="http://battellemedia.com/" target="_blank"  title="source blog">John Battelle&#39;s Searchblog</a></div><div class="gReader-desc">The New York Times published a story on the practice of retargeting today, entitled "Retargeting Ads Follow Surfers to Other Sites." While not nearly as presumptively negative as the WSJ series on mar...</div></li><li class="gReader-item gReader-item-16"><a href="http://devcentral.f5.com/weblogs/macvittie/archive/2010/08/30/cloud-is-not-rocket-science-but-it-is-computer-science.aspx" title="link to post" target="_blank"  class="gReader-title">Cloud is not Rocket Science but it is Computer Science</a><div class="gReader-date">August 30, 2010</div><div class="gReader-source"><a href="http://devcentral.f5.com/weblogs/macvittie/Default.aspx" target="_blank"  title="source blog">Lori MacVittie</a></div><div class="gReader-desc">That doesn’t mean it isn’t hard - it means it’s a different kind of hard.               For many folks in IT it is likely you might find in their home a wall on which you can find hanging a dip...</div></li><li class="gReader-item gReader-item-17"><a href="http://feedproxy.google.com/~r/webpronews/all/~3/GNxZ4xSzAYE/intel-pays-14-billion-for-infineon-wireless-solutions" title="link to post" target="_blank"  class="gReader-title">Intel Pays $1.4 Billion for Infineon Wireless Solutions</a><div class="gReader-date">August 30, 2010</div><div class="gReader-source"><a href="http://www.webpronews.com/index.xml" target="_blank"  title="source blog">WebProNews Feed</a></div><div class="gReader-desc">Intel has acquired Infineon's Wirless Solutions (WLS) business for $1.4 billion. WLS, which provides cellular platforms to global phone makers, will operate as a standalone business, and will continue...</div></li><li class="gReader-item gReader-item-18"><a href="http://www.ebizq.net/blogs/connectedweb/2010/08/managing_service_levels_in_the.php" title="link to post" target="_blank"  class="gReader-title">Managing Service Levels in the Cloud</a><div class="gReader-date">August 30, 2010</div><div class="gReader-source"><a href="http://www.ebizq.net/blogs/connectedweb/" target="_blank"  title="source blog">The Connected Web</a></div><div class="gReader-desc">Listen to my conversation with Dan Foody, vice president of product management at application infrastructure software vendor Progress Software. 

In this podcast, learn about the role of service level...</div></li><li class="gReader-item gReader-item-19"><a href="http://feedproxy.google.com/~r/SixRevisions/~3/fbakDDeyN5k/" title="link to post" target="_blank"  class="gReader-title">Craftsmanship in Designing Websites</a><div class="gReader-date">August 30, 2010</div><div class="gReader-source"><a href="http://sixrevisions.com" target="_blank"  title="source blog">Six Revisions</a></div><div class="gReader-desc">With high pressure from clients and crazy development schedules for web designers, it is easy to forget to spend the proper amount of time crafting a design.
In the interest of speeding things up, it...</div></li><li class="gReader-item gReader-item-20"><a href="http://feedproxy.google.com/~r/typepad/IbVv/~3/ZImmeW7ebvo/content-marketing-and-the-junta-42.html" title="link to post" target="_blank"  class="gReader-title">Content Marketing and the Junta 42</a><div class="gReader-date">August 29, 2010</div><div class="gReader-source"><a href="http://www.servantofchaos.com/" target="_blank"  title="source blog">Servant of Chaos</a></div><div class="gReader-desc">Back in 2008, Joe Pulizzi started looking in-depth at blogs that focused on content marketing. He found 81 blogs - and the Junta 42 were the viewed as the leaders in what was then an emerging field. ...</div></li><li class="grCredit"><small>Plugin by <a href="http://www.cmurrayconsulting.com/software/google-reader-shared-wordpress/" title="Expert WordPress Developers" target="_blank">C. Murray Consulting</a></small></li></ul>
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		<title>William Toll&#8217;s Recent Reading</title>
		<link>http://www.williamtoll.com/?p=131</link>
		<comments>http://www.williamtoll.com/?p=131#comments</comments>
		<pubDate>Thu, 26 Aug 2010 10:32:15 +0000</pubDate>
		<dc:creator>William Toll</dc:creator>
				<category><![CDATA[Google Reader Share]]></category>

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<ul class="gReader-list"><li class="gReader-item gReader-item-1"><a href="http://feedproxy.google.com/~r/datacenterpost/zalA/~3/H-q2rOHCNck/disaster-recovery-how-to-satisfy.html" title="link to post" target="_blank"  class="gReader-title">Disaster Recovery: How to Satisfy Requirements and Meet Changing Needs</a><div class="gReader-date">August 26, 2010</div><div class="gReader-source"><a href="http://www.datacenterpost.com/" target="_blank"  title="source blog">Data Center Post</a></div><div class="gReader-desc">- Greg Ewald, vice president of marketing, SteelEye Technology (www.steeleye.com), says:How do you know if your disaster recovery plan is up to date?Businesses should determine if the data protection...</div></li><li class="gReader-item gReader-item-2"><a href="http://feedproxy.google.com/~r/readwriteweb/~3/JRaiVhS3ypk/weekly-poll-what-are-the-top-5.php" title="link to post" target="_blank"  class="gReader-title">Weekly Poll: What Are The Top 5 Worst Terms in the World of the Cloud?</a><div class="gReader-date">August 26, 2010</div><div class="gReader-source"><a href="http://www.readwriteweb.com/" target="_blank"  title="source blog">ReadWriteWeb</a></div><div class="gReader-desc">Terms that come to describe any new technology can be vague and annoying, especially when marketers start adding a bit of spin.

So we decided to ask for your feedback to see what you think are the wo...</div></li><li class="gReader-item gReader-item-3"><a href="http://www.webmetricsguru.com/archives/2010/08/on-360-degree-analytics/" title="link to post" target="_blank"  class="gReader-title">Total Coverage Analytics for Social Media ROI – are you capturing all the data you need?</a><div class="gReader-date">August 26, 2010</div><div class="gReader-source"><a href="http://www.webmetricsguru.com" target="_blank"  title="source blog">Webmetricsguru - Web Metrics - Social Media Metrics - PR Metrics</a></div><div class="gReader-desc">I’m thinking about the webinar I’ll be giving with Compete.com on September 28th (formal announcement will be forthcoming soon) and “ultralight” data not normally collected in...</div></li><li class="gReader-item gReader-item-4"><a href="http://feedproxy.google.com/~r/typepad/jonathansalembaskin/my_weblog/~3/pFViEkRMIjY/walmarting-the-category.html" title="link to post" target="_blank"  class="gReader-title">Walmarting the Category</a><div class="gReader-date">August 25, 2010</div><div class="gReader-source"><a href="http://www.dimbulb.net/my_weblog/" target="_blank"  title="source blog">Jonathan Salem Baskin&#39;s Dim Bulb -- Analysis &amp; Musing from a Global Brand Strategist</a></div><div class="gReader-desc">PG is slashing prices and attacking new markets worldwide in a dash for improved sales and increased share. I don’t quite understand how this is a business strategy for any business other than Wal...</div></li><li class="gReader-item gReader-item-5"><a href="http://econsultancy.com/blog/6477-is-digg-digging-itself-into-a-hole-with-its-new-design" title="link to post" target="_blank"  class="gReader-title">Is Digg digging itself into a hole with its new design?</a><div class="gReader-date">August 26, 2010</div><div class="gReader-source"><a href="http://econsultancy.com/blog" target="_blank"  title="source blog">Posts from the Econsultancy blog</a></div><div class="gReader-desc">Digg may have been a Web 2.0 pioneer, but out of all the mature startups loosely grouped into the 'social media' category, it's one of the companies some might argue is well past its prime. While othe...</div></li><li class="gReader-item gReader-item-6"><a href="http://www.pheedcontent.com/click.phdo?i=b5ce56f7492647720eff9bec0e55ac06" title="link to post" target="_blank"  class="gReader-title">Gartner: Virtualization, U.S. Recovery Drive Strong 2Q Server Sales</a><div class="gReader-date">August 25, 2010</div><div class="gReader-source"><a href="http://archive.crn.com" target="_blank"  title="source blog">ChannelWeb Complete Feed</a></div><div class="gReader-desc">Instead of virtualization technology cutting the number of servers required, indications now are that customers may actually be buying more servers to meet new needs for virtualized environments.


</div></li><li class="gReader-item gReader-item-7"><a href="http://feedproxy.google.com/~r/TheNextBigThing/~3/a0NaRiWqHjk/gmail-voice-and-video-chat-make-calls-from-gmail.html" title="link to post" target="_blank"  class="gReader-title">Gmail Voice and Video Chat - make calls from Gmail</a><div class="gReader-date">August 25, 2010</div><div class="gReader-source"><a href="http://dondodge.typepad.com/the_next_big_thing/" target="_blank"  title="source blog">Don Dodge on The Next Big Thing</a></div><div class="gReader-desc">I live in Gmail. I travel a lot and need to communicate with people all over the world. Regular email and Instant Messaging is great, but sometimes a phone call or video conference is necessary. Now G...</div></li><li class="gReader-item gReader-item-8"><a href="http://www.businessinsider.com/geeky-startup-opendns-gets-more-than-50000-new-users-after-david-pogue-writeup-2010-8" title="link to post" target="_blank"  class="gReader-title">Geeky Startup OpenDNS Gets More Than 50,000 New Users After David Pogue Writeup</a><div class="gReader-date">August 25, 2010</div><div class="gReader-source"><a href="http://www.businessinsider.com" target="_blank"  title="source blog">Business Insider</a></div><div class="gReader-desc">Here's the power of David Pogue- and Walt Mossberg-types: In the last week or so after getting a wet kiss from the NYT's Pogue, geeky tech startup OpenDNS has signed up more than 50,000 new accounts,...</div></li><li class="gReader-item gReader-item-9"><a href="http://feedproxy.google.com/~r/OmMalik/~3/4WJUd-mBbDQ/" title="link to post" target="_blank"  class="gReader-title">Why Google Has No Game</a><div class="gReader-date">August 25, 2010</div><div class="gReader-source"><a href="http://gigaom.com" target="_blank"  title="source blog">GigaOM</a></div><div class="gReader-desc">A few weeks ago, I wrote Pandas and Lobsters: Why Google Cannot Build Social Applications, a post that dissected why Google doesn’t get social. Since then, Google appears to have stepped up its effo...</div></li><li class="gReader-item gReader-item-10"><a href="http://econsultancy.com/blog/6474-case-study-zecco-s-300-lift-from-promoted-tweets" title="link to post" target="_blank"  class="gReader-title">Case Study: Zecco&#39;s 300% lift from Promoted Tweets</a><div class="gReader-date">August 25, 2010</div><div class="gReader-source"><a href="http://econsultancy.com/blog" target="_blank"  title="source blog">Posts from the Econsultancy blog</a></div><div class="gReader-desc">Twitter's new Promoted Tweets ad platform may be new, but it's already gotten top ratings from advertisers. Online investment brokerage Zecco announced Promoted Tweets has increased the company's enga...</div></li><li class="gReader-item gReader-item-11"><a href="http://www.influxinsights.com/blog/article/2570/the-peaks-and-valleys-of-media-consumption.html" title="link to post" target="_blank"  class="gReader-title">the peaks and valleys of media consumption</a><div class="gReader-date">August 25, 2010</div><div class="gReader-source"><a href="http://www.influxinsights.com/blog/" target="_blank"  title="source blog">Influx Insights Weblog</a></div><div class="gReader-desc">A nice visual from the recent Ofcom UK report on the media industry and consumption of media. This visual looks at the typical daily consumption of media and shows it as a series of peaks and valleys...</div></li><li class="gReader-item gReader-item-12"><a href="http://blog.bridgegroupinc.com/blog/tabid/47760/bid/13904/Lead-Generation-Metrics-Ramp-Quota-Productivity.aspx" title="link to post" target="_blank"  class="gReader-title">Lead Generation Metrics: Ramp, Quota &amp; Productivity</a><div class="gReader-date">August 25, 2010</div><div class="gReader-source"><a href="http://blog.bridgegroupinc.com/" target="_blank"  title="source blog">Inside Sales Experts Blog</a></div><div class="gReader-desc">I'm very excited to announce the release of the 2010 Lead Generation Metrics  Compensation Report focusing on the “pipeline development" Inside Sales function.








Let me share three data points...</div></li><li class="gReader-item gReader-item-13"><a href="http://www.seobook.com/how-many-companies-has-google-bought" title="link to post" target="_blank"  class="gReader-title">How Many Companies Has Google Bought?</a><div class="gReader-date">August 25, 2010</div><div class="gReader-source"><a href="http://www.seobook.com" target="_blank"  title="source blog">SEO Book.com - Learn. Rank. Dominate.</a></div><div class="gReader-desc">One of the best ways to track Googles strategies is through visualizing  analyzing their acquisitions.  Which is what the following image helps you do. Click on it for the full enlarged version :)

vi...</div></li><li class="gReader-item gReader-item-14"><a href="http://feeds.seroundtable.com/~r/SearchEngineRoundtableFull/~3/zq0qWR-xmXA/022790.html" title="link to post" target="_blank"  class="gReader-title">Study: META Descriptions Very Important Search Results Click Through Rates</a><div class="gReader-date">August 25, 2010</div><div class="gReader-source"><a href="http://www.seroundtable.com/" target="_blank"  title="source blog">Search Engine Roundtable</a></div><div class="gReader-desc">Dynamical.biz translated a new eye tracking study done Spanish (PDF here) of how searchers look at the search results on a search results page.

Here is the break down of the study, but before you loo...</div></li><li class="gReader-item gReader-item-15"><a href="http://feedproxy.google.com/~r/OnlineMarketingSEOBlog/~3/4BtQDapqbPg/" title="link to post" target="_blank"  class="gReader-title">SES San Francisco 2010 Wrap-Up</a><div class="gReader-date">August 25, 2010</div><div class="gReader-source"><a href="http://www.toprankblog.com" target="_blank"  title="source blog">Online Marketing Blog</a></div><div class="gReader-desc">QR code on the side of a building? Geek cool.
Last week the West Coast SES Conference and Expo moved from San Jose back to its roots in San Francisco. It was a well attended show (5,000+ in 2009 vs....</div></li><li class="gReader-item gReader-item-16"><a href="http://www.brandflakesforbreakfast.com/2010/08/spoilers-all-over-nyc.html" title="link to post" target="_blank"  class="gReader-title">spoilers all over nyc</a><div class="gReader-date">August 25, 2010</div><div class="gReader-source"><a href="http://www.brandflakesforbreakfast.com/" target="_blank"  title="source blog">brandflakesforbreakfast</a></div><div class="gReader-desc">The MTA in NYC has installed new signage across many of the subway stations that alerts riders to the arrival time of the next train. Some people would consider this a spoiler alert...and have taken...</div></li><li class="gReader-item gReader-item-17"><a href="http://www.it-director.com/r/c/12267/f/fd_side_itd" title="link to post" target="_blank"  class="gReader-title">Security? what security?</a><div class="gReader-date">August 25, 2010</div><div class="gReader-source"><a href="http://www.it-director.com/r/x/h/f/fd_side_itd" target="_blank"  title="source blog">Independent Information Technology and business analysis from IT-Director.com</a></div><div class="gReader-desc">By: Simon Holloway, Practice Leader -  Process Management  RFID, Bloor ResearchPosted: 25th August 2010Copyright Bloor Research © 2010

Advertisement:
We live in a world now that whatever you read yo...</div></li><li class="gReader-item gReader-item-18"><a href="http://www.infoq.com/news/2010/08/cloud-hidden-costs" title="link to post" target="_blank"  class="gReader-title">A Look At Hidden Costs In Cloud Solutions</a><div class="gReader-date">August 25, 2010</div><div class="gReader-source"><a href="http://www.infoq.com" target="_blank"  title="source blog">InfoQ Personalized Feed for William Toll</a></div><div class="gReader-desc">In a recent post David Pallman takes a look at the hidden costs of cloud based solutions. He examines and identifies these commonly overlooked costs involved in cloud based solutions specifically in t...</div></li><li class="gReader-item gReader-item-19"><a href="http://feedproxy.google.com/~r/zdnet/BTL/~3/GXpfiwWfgh0/38351" title="link to post" target="_blank"  class="gReader-title">Server sales surge in second quarter; HP, Dell gain, says IDC</a><div class="gReader-date">August 25, 2010</div><div class="gReader-source"><a href="http://www.zdnet.com/blog/btl/rss" target="_blank"  title="source blog">Between the Lines Blog RSS | ZDNet</a></div><div class="gReader-desc">The server upgrade cycle continues to chug along with global sales rising 11 percent in the second quarter to $10.9 billion, according to International Data Corp. (IDC) data. Hewlett-Packard retained...</div></li><li class="gReader-item gReader-item-20"><a href="http://feedproxy.google.com/~r/seomoz/~3/dQeyLTuEjP0/5-actionable-takeaways-from-ses-san-francisco-2010" title="link to post" target="_blank"  class="gReader-title">5 Actionable Takeaways from SES San Francisco 2010</a><div class="gReader-date">August 24, 2010</div><div class="gReader-source"><a href="http://www.seomoz.org/blog" target="_blank"  title="source blog">SEOmoz Daily SEO Blog</a></div><div class="gReader-desc">Posted by jennitaLast week I covered SES San Francisco for SEOmoz. Every time I attend a conference, I try to go to sessions that will have information I can bring back to the community. Sometimes I l...</div></li><li class="grCredit"><small>Plugin by <a href="http://www.cmurrayconsulting.com/software/google-reader-shared-wordpress/" title="Expert WordPress Developers" target="_blank">C. Murray Consulting</a></small></li></ul>
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		<title>William Toll&#8217;s Recent Reading</title>
		<link>http://www.williamtoll.com/?p=125</link>
		<comments>http://www.williamtoll.com/?p=125#comments</comments>
		<pubDate>Mon, 23 Aug 2010 10:42:48 +0000</pubDate>
		<dc:creator>William Toll</dc:creator>
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		<title>William Toll&#8217;s Recent Readings</title>
		<link>http://www.williamtoll.com/?p=123</link>
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		<pubDate>Fri, 20 Aug 2010 10:29:17 +0000</pubDate>
		<dc:creator>William Toll</dc:creator>
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<ul class="gReader-list"><li class="gReader-item gReader-item-1"><a href="http://news.google.com/news/url?sa=t&fd=R&usg=AFQjCNFRH_twQP9YaAB4DauB7sUp5svDog&url=http://www.reuters.com/article/idUS2893680720100819" title="link to post" target="_blank"  class="gReader-title">The Web is Dead: Long Live the Cloud - Reuters</a><div class="gReader-date">August 20, 2010</div><div class="gReader-source"><a href="http://news.google.com?ned=us&hl=en" target="_blank"  title="source blog">&quot;cloud computing&quot; - Google News</a></div><div class="gReader-desc">RediffThe Web is Dead: Long Live the CloudReutersBernard Golden is CEO of consulting firm HyperStratus, which specializes in virtualization, cloud computing and related issues. ...Dead-tree magazine c...</div></li><li class="gReader-item gReader-item-2"><a href="http://cloudcomputing.blogspot.com/2010/08/software-is-new-hardware.html" title="link to post" target="_blank"  class="gReader-title">Software Is The New Hardware</a><div class="gReader-date">August 20, 2010</div><div class="gReader-source"><a href="http://cloudcomputing.blogspot.com/" target="_blank"  title="source blog">cloud computing</a></div><div class="gReader-desc">Today Intel announced that it is buying McAfee for $7.7 billion. This acquisition made people scratch their heads. Why McAfee?The obvious arguments are that Intel has hit the growth wall and organic g...</div></li><li class="gReader-item gReader-item-3"><a href="http://feedproxy.google.com/~r/readwritecloud/~3/t70d0Sl1fig/the-new-api-movement-may.php" title="link to post" target="_blank"  class="gReader-title">10 Common Mistakes Made by API Providers</a><div class="gReader-date">August 20, 2010</div><div class="gReader-source"><a href="http://www.readwriteweb.com/cloud/" target="_blank"  title="source blog">ReadWriteCloud</a></div><div class="gReader-desc">Twitter was one of the first to see what happened when traffic to the site came more from the API than the Web.

It now has more than 65 million tweets per day, most coming from services that use the...</div></li><li class="gReader-item gReader-item-4"><a href="http://feedproxy.google.com/~r/Mashable/~3/6LHBvtktS_E/" title="link to post" target="_blank"  class="gReader-title">Foursquare Experiences Record Signups After Launch of Facebook Places</a><div class="gReader-date">August 20, 2010</div><div class="gReader-source"><a href="http://mashable.com" target="_blank"  title="source blog">Mashable!</a></div><div class="gReader-desc">Foursquare is experiencing record interest in the wake of the launch of Facebook Places; on Thursday, the location service broke its record for new user signups.Facebook Places brings checkins and loc...</div></li><li class="gReader-item gReader-item-5"><a href="http://feedproxy.google.com/~r/ThomasKnoll/~3/_5HFSDDxxPE/customers-dont-go-to-your-site-for-the-features-they-go-for-the-content-90922" title="link to post" target="_blank"  class="gReader-title">customers don’t go to your site for the features, they go for the content</a><div class="gReader-date">August 19, 2010</div><div class="gReader-source"><a href="http://thomasknoll.info" target="_blank"  title="source blog">thomas knoll</a></div><div class="gReader-desc">I really enjoyed Karen McGrane’s talk (embedded below). Some of my favorites:

“People don’t go to your site to look at your templates. They go for the content.”
“Emphasize the real goal: no...</div></li><li class="gReader-item gReader-item-6"><a href="http://feedproxy.google.com/~r/zdnet/storage/~3/_1AsFI1_snA/1049" title="link to post" target="_blank"  class="gReader-title">Intel's doomed McAfee foray</a><div class="gReader-date">August 20, 2010</div><div class="gReader-source"><a href="http://www.zdnet.com/blog/storage/rss" target="_blank"  title="source blog">Storage Bits Blog RSS | ZDNet</a></div><div class="gReader-desc">CEOs, like the rest of us, have their pursuits. Mark Hurd’s was Jodie Fisher. Paul Otellini’s is McAfee. Let’s hope the breakup doesn’t cost Paul his job.


</div></li><li class="gReader-item gReader-item-7"><a href="http://feedproxy.google.com/~r/readwriteweb/~3/t70d0Sl1fig/the-new-api-movement-may.php" title="link to post" target="_blank"  class="gReader-title">10 Common Mistakes Made by API Providers</a><div class="gReader-date">August 20, 2010</div><div class="gReader-source"><a href="http://www.readwriteweb.com/" target="_blank"  title="source blog">ReadWriteWeb</a></div><div class="gReader-desc">Twitter was one of the first to see what happened when traffic to the site came more from the API than the Web.

It now has more than 65 million tweets per day, most coming from services that use the...</div></li><li class="gReader-item gReader-item-8"><a href="http://www.marketingpilgrim.com/2010/08/cleaner-easier-i-dig-the-new-digg.html" title="link to post" target="_blank"  class="gReader-title">Cleaner, Easier, I Dig the New Digg</a><div class="gReader-date">August 20, 2010</div><div class="gReader-source"><a href="http://www.marketingpilgrim.com" target="_blank"  title="source blog">Andy Beal&#39;s Marketing Pilgrim</a></div><div class="gReader-desc">There was a time when a story on the front page of Digg was the holy grail  for any web publisher. But in more recent months, the average Joe has moved on  from the once and powerful...</div></li><li class="gReader-item gReader-item-9"><a href="http://feedproxy.google.com/~r/Marketingexperiments-Blog/~3/qn4i0XjuQ8I/web-clinics.html" title="link to post" target="_blank"  class="gReader-title">Internet Marketing Research: A behind-the scenes look at MarketingExperiments Web clinics</a><div class="gReader-date">August 20, 2010</div><div class="gReader-source"><a href="http://www.marketingexperiments.com/blog" target="_blank"  title="source blog">MarketingExperiments Blog: Research-driven optimization, testing, and marketing ideas</a></div><div class="gReader-desc">“Our job is to help you do your job better.” That’s how I sign every MarketingExperiments Journal email, and it’s a mission all of us at MarketingExperiments take very seriously.
One of the ma...</div></li><li class="gReader-item gReader-item-10"><a href="http://www.viridity.com/blog/bid/45251/Viridity-Chats-with-IDC-About-the-Future-of-the-Data-Center" title="link to post" target="_blank"  class="gReader-title">Viridity Chats with IDC About the Future of the Data Center</a><div class="gReader-date">August 19, 2010</div><div class="gReader-source"><a href="http://www.viridity.com/blog/" target="_blank"  title="source blog">(title unknown)</a></div><div class="gReader-desc">Today, Michael Rowan, CTO and Co-founder, Viridity and Michelle Bailey, Research VP, Data Center Trends and Strategies, IDC spoke about The Future of Energy Efficiency in the Data Center.
According to...</div></li><li class="gReader-item gReader-item-11"><a href="http://feedproxy.google.com/~r/OmMalik/~3/QRIg2cE_5sk/" title="link to post" target="_blank"  class="gReader-title">Viridity Software Raises $8M for Server Efficiency</a><div class="gReader-date">August 19, 2010</div><div class="gReader-source"><a href="http://gigaom.com" target="_blank"  title="source blog">GigaOM</a></div><div class="gReader-desc">Viridity Software says it can take the sensors out of data center energy management. On Thursday, the Burlington, Mass.-based startup announced it has raised an $8 million second round of funding from...</div></li><li class="gReader-item gReader-item-12"><a href="http://feedproxy.google.com/~r/Mashable/~3/K-eEP7-3T58/" title="link to post" target="_blank"  class="gReader-title">StumbleUpon Comes to the iPhone and Android</a><div class="gReader-date">August 19, 2010</div><div class="gReader-source"><a href="http://mashable.com" target="_blank"  title="source blog">Mashable!</a></div><div class="gReader-desc">Content discovery and recommendation engine StumbleUpon is bringing its “best of the web” finds to mobile devices with new iPhone and Android applications.The web version, which enables its userba...</div></li><li class="gReader-item gReader-item-13"><a href="http://feedproxy.google.com/~r/readwriteweb/~3/HhrV7_fXSWU/virtualizing-the-university-co.php" title="link to post" target="_blank"  class="gReader-title">Virtualizing the University Computer Lab</a><div class="gReader-date">August 20, 2010</div><div class="gReader-source"><a href="http://www.readwriteweb.com/" target="_blank"  title="source blog">ReadWriteWeb</a></div><div class="gReader-desc">We are beginning to hear announcements fairly frequently about the states, school districts, and universities that are moving to the cloud for their email and productivity tools. As schools and univer...</div></li><li class="gReader-item gReader-item-14"><a href="http://feedproxy.google.com/~r/Mashable/~3/gRA_u4oy0Dw/" title="link to post" target="_blank"  class="gReader-title">Groupon Smashes Sales Records with Nationwide Gap Deal</a><div class="gReader-date">August 20, 2010</div><div class="gReader-source"><a href="http://mashable.com" target="_blank"  title="source blog">Mashable!</a></div><div class="gReader-desc">Groupon launched its first national deal today, partnering with Gap to offer $50 worth of apparel and accessories at the low price of $25.The site is known for its local daily deals, often offered by...</div></li><li class="gReader-item gReader-item-15"><a href="http://feedproxy.google.com/~r/SdTimesLatestNews/~3/gqwezMF8gnI/article.aspx" title="link to post" target="_blank"  class="gReader-title">SaaS and the changing face of software sales</a><div class="gReader-date">August 19, 2010</div><div class="gReader-source"><a href="http://www.sdtimes.com" target="_blank"  title="source blog">SD Times Latest News</a></div><div class="gReader-desc">Will the future leave any room for traditional enterprise software sales engagements, or will everything end up as SaaS? Visit website for full story...
        
</div></li><li class="gReader-item gReader-item-16"><a href="http://pr.typepad.com/pr_communications/2010/08/business-blogging-set-to-grow-by-25-in-two-years.html" title="link to post" target="_blank"  class="gReader-title">Business Blogging Set To Grow By 25% In Two Years</a><div class="gReader-date">August 19, 2010</div><div class="gReader-source"><a href="http://pr.typepad.com/pr_communications/" target="_blank"  title="source blog">PR Communications</a></div><div class="gReader-desc">A new study from eMarketer estimates that 43% of US companies will be blogging by 2012. And that one third of US companies are currently blogging. No word on their level of engagement or activity, bu...</div></li><li class="gReader-item gReader-item-17"><a href="http://www.socialmediaexaminer.com/new-digg/" title="link to post" target="_blank"  class="gReader-title">What the New Digg Means For Your Business</a><div class="gReader-date">August 19, 2010</div><div class="gReader-source"><a href="http://www.socialmediaexaminer.com" target="_blank"  title="source blog">Social Media Examiner</a></div><div class="gReader-desc">Digg has been notorious for driving a server-crashing influx of traffic to web properties worldwide. The social news site has been able to drive anywhere from 1,000 to over 1.3 millio...</div></li><li class="gReader-item gReader-item-18"><a href="http://www.zdnet.com/blog/microsoft/orleans-microsofts-next-generation-programming-model-for-the-cloud/7152" title="link to post" target="_blank"  class="gReader-title">Orleans: Microsoft's next-generation programming model for the cloud</a><div class="gReader-date">August 19, 2010</div><div class="gReader-source"><a href="http://www.zdnet.com/blog/microsoft/rss" target="_blank"  title="source blog">All about Microsoft Blog RSS | ZDNet</a></div><div class="gReader-desc">One of Microsoft’s biggest selling points for its cloud platform is that developers can use .Net, Visual Studio and other programming tools they already know to write Azure applications. But that’...</div></li><li class="gReader-item gReader-item-19"><a href="http://stage.vambenepe.com/archives/1587" title="link to post" target="_blank"  class="gReader-title">The necessity of PaaS: Will Microsoft be the Singapore of Cloud Computing?</a><div class="gReader-date">August 19, 2010</div><div class="gReader-source"><a href="http://stage.vambenepe.com" target="_blank"  title="source blog">William Vambenepe&#39;s blog</a></div><div class="gReader-desc">From ancient Mesopotamia to, more recently, Holland, Switzerland, Japan, Singapore and Korea, the success of many societies has been in part credited to their lack of natural resources. The theory bei...</div></li><li class="gReader-item gReader-item-20"><a href="http://feedproxy.google.com/~r/SecureCloudReview/~3/NADpafpxvzY/" title="link to post" target="_blank"  class="gReader-title">CloudAudit Effort Gaining Momentum</a><div class="gReader-date">August 19, 2010</div><div class="gReader-source"><a href="http://securecloudreview.com" target="_blank"  title="source blog">Secure Cloud Review</a></div><div class="gReader-desc">A month ago we wrote about the OpenStack announcement as a potential game  changer for cloud security. This week the CloudAudit effort released their first set of deliverables, which did not generate...</div></li><li class="grCredit"><small>Plugin by <a href="http://www.cmurrayconsulting.com/software/google-reader-shared-wordpress/" title="Expert WordPress Developers" target="_blank">C. Murray Consulting</a></small></li></ul>
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		<title>William Toll&#8217;s Recent Readings</title>
		<link>http://www.williamtoll.com/?p=121</link>
		<comments>http://www.williamtoll.com/?p=121#comments</comments>
		<pubDate>Wed, 18 Aug 2010 10:38:40 +0000</pubDate>
		<dc:creator>William Toll</dc:creator>
				<category><![CDATA[Google Reader Share]]></category>

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<ul class="gReader-list"><li class="gReader-item gReader-item-1"><a href="http://blogs.gartner.com/john_pescatore/2010/08/16/off-in-the-clouds-securely/" title="link to post" target="_blank"  class="gReader-title">Off in the Clouds – Securely</a><div class="gReader-date">August 16, 2010</div><div class="gReader-source"><a href="http://blogs.gartner.com/john_pescatore" target="_blank"  title="source blog">John Pescatore</a></div><div class="gReader-desc">I’m taking a few weeks of vacation and have spent most of the past few weeks using the time between calls with Gartner clients to move along our upcoming “Securing and Managing the Cloud Spotlight...</div></li><li class="gReader-item gReader-item-2"><a href="http://www.infoworld.com/d/cloud-computing/bowing-it-demands-cloud-providers-move-reserved-instances-233" title="link to post" target="_blank"  class="gReader-title">Bowing to IT demands, cloud providers move to reserved instances</a><div class="gReader-date">August 18, 2010</div><div class="gReader-source"><a href="http://www.infoworld.com/d/%252Fblogs" target="_blank"  title="source blog">David Linthicum&#39;s blog</a></div><div class="gReader-desc">With the rising interest in private cloud computing, many public cloud providers are moving to service offerings that promise reserved portions of clouds they are calling reserved instances or sometim...</div></li><li class="gReader-item gReader-item-3"><a href="http://www.bruceclay.com/blog/2010/08/content-marketing-optimization-ses-san-francisco/" title="link to post" target="_blank"  class="gReader-title">Content Marketing Optimization — SES San Francisco</a><div class="gReader-date">August 17, 2010</div><div class="gReader-source"><a href="http://www.bruceclay.com/blog" target="_blank"  title="source blog">Bruce Clay Blog</a></div><div class="gReader-desc">Awesome – got my first article off to Virginia and Susan 30 seconds after that session ended. Probably means there are sixty issues they have to fix. But that’s life because I had...</div></li><li class="gReader-item gReader-item-4"><a href="http://feedproxy.google.com/~r/seoptimise/~3/oTOu63T_Ahs/top-10-tips-things-you-need-to-know-about-adwords-remarketing.html" title="link to post" target="_blank"  class="gReader-title">Top 10 tips &amp; things you need to know about AdWords Remarketing</a><div class="gReader-date">August 17, 2010</div><div class="gReader-source"><a href="http://www.seoptimise.com" target="_blank"  title="source blog">SEOptimise » Blog</a></div><div class="gReader-desc">This is a guest post from Rob Hillyard at Return on Digital.


Create a brand new campaign for Remarketing. This will enable you to monitor how everything is doing much easier than running it within a...</div></li><li class="gReader-item gReader-item-5"><a href="http://feedproxy.google.com/~r/readwriteweb/~3/qJ6-NyQfMDw/22_billion_phones_tvs_cars_on_internet_of_things.php" title="link to post" target="_blank"  class="gReader-title">Phones, TVs, Cars Leading the Way to 22 Billion Internet-Connected Things</a><div class="gReader-date">August 18, 2010</div><div class="gReader-source"><a href="http://www.readwriteweb.com/" target="_blank"  title="source blog">ReadWriteWeb</a></div><div class="gReader-desc">The number of devices connected to the Internet is expected to hit five billion this month, says IMS Research, and will reach 22 billion by 2020.

About one billion computers, laptops and modems were...</div></li><li class="gReader-item gReader-item-6"><a href="http://feedproxy.google.com/~r/OmMalik/~3/SYJdy6i_Dd4/" title="link to post" target="_blank"  class="gReader-title">Is Silicon Valley Focusing Too Much On Consumer Tech?</a><div class="gReader-date">August 17, 2010</div><div class="gReader-source"><a href="http://gigaom.com" target="_blank"  title="source blog">GigaOM</a></div><div class="gReader-desc">Steve Jobs said that to Time magazine soon after launching the iPod  in 2001. We didn’t pay much attention back then; after all, Apple was considered a dying vendor. But a decade later, the state...</div></li><li class="gReader-item gReader-item-7"><a href="http://www.bruceclay.com/blog/2010/08/search-where-to-next-ses-sf/" title="link to post" target="_blank"  class="gReader-title">Search: Where to Next — SES San Francisco</a><div class="gReader-date">August 18, 2010</div><div class="gReader-source"><a href="http://www.bruceclay.com/blog" target="_blank"  title="source blog">Bruce Clay Blog</a></div><div class="gReader-desc">Moderator:
Graham Mudd, Vice President, Search  Media, comScore, Inc.
Speakers:

Brian Kaminski, Chief Operating Officer, iProspect
Marc Poirier, Co-Founder and CMO, Acquisio
Shashi S...</div></li><li class="gReader-item gReader-item-8"><a href="http://feeds.searchenginewatch.com/~r/sewblog/~3/8Ez5hqyF1no/100817-201500" title="link to post" target="_blank"  class="gReader-title">Developing Great Content</a><div class="gReader-date">August 18, 2010</div><div class="gReader-source"><a href="http://blog.searchenginewatch.com/" target="_blank"  title="source blog">Search Engine Watch Blog</a></div><div class="gReader-desc">This is a live blog post by guest blogger, Imelda Khoo. Imelda is the E-Marketing Manager at Tektronix, responsible for global SEO, PPC and social media. Imelda blogs at SEM Booty and is also on Twitt...</div></li><li class="gReader-item gReader-item-9"><a href="http://feedproxy.google.com/~r/Mashable/~3/1ATWtLOEDkM/" title="link to post" target="_blank"  class="gReader-title">Evernote Surpasses 4 Million Users</a><div class="gReader-date">August 18, 2010</div><div class="gReader-source"><a href="http://mashable.com" target="_blank"  title="source blog">Mashable!</a></div><div class="gReader-desc">Evernote’s growth isn’t showing signs of slowing down; the popular note-taking software now has 4 million users.It was just three and a half months ago when Evernote surpassed 3 million users and...</div></li><li class="gReader-item gReader-item-10"><a href="http://www.webinknow.com/2010/08/educating-your-salespeople-about-the-new-b2b-sales-cycle.html" title="link to post" target="_blank"  class="gReader-title">Educating your salespeople about the new B2B sales cycle</a><div class="gReader-date">August 17, 2010</div><div class="gReader-source"><a href="http://www.webinknow.com/" target="_blank"  title="source blog">Web Ink Now</a></div><div class="gReader-desc">I spent most of my career in B2B marketing, although for four years I was in B2B sales. So Ive seen both sides. 

Back in the mid 1990s it was hard to find evidence of love between marketing and sales...</div></li><li class="gReader-item gReader-item-11"><a href="http://feedproxy.google.com/~r/OmMalik/~3/fWaEllRbiBY/" title="link to post" target="_blank"  class="gReader-title">Apple Snags 48% of Mobile Profit Pie</a><div class="gReader-date">August 17, 2010</div><div class="gReader-source"><a href="http://gigaom.com" target="_blank"  title="source blog">GigaOM</a></div><div class="gReader-desc">Apple raked in 48 percent of the worldwide mobile market’s earnings before interest and taxes in the second quarter of 2010, mocking the relevance of market share figures, where it’s still a rel...</div></li><li class="gReader-item gReader-item-12"><a href="http://feedproxy.google.com/~r/blogspot/tuAm/~3/oWt9AFKYnF8/getting-to-know-you-at-adsense-in-your.html" title="link to post" target="_blank"  class="gReader-title">Getting to know you at AdSense In Your City: Boston</a><div class="gReader-date">August 16, 2010</div><div class="gReader-source"><a href="http://adsense.blogspot.com/" target="_blank"  title="source blog">Inside AdSense</a></div><div class="gReader-desc">Last week I was given the opportunity to attend the Boston AdSense In Your City event. Though Boston technically isn’t my city (I’m a New Yorker by birth) I can see why so many of our fabulous pub...</div></li><li class="gReader-item gReader-item-13"><a href="http://feedproxy.google.com/~r/OmMalik/~3/3dqWUlFS3Fw/" title="link to post" target="_blank"  class="gReader-title">How Cloud Computing Impacts the Cash Needs of Startups</a><div class="gReader-date">August 17, 2010</div><div class="gReader-source"><a href="http://gigaom.com" target="_blank"  title="source blog">GigaOM</a></div><div class="gReader-desc">Cloud computing has been a key enabling factor in the latest generation of web startups, letting them start with small amounts of capital and scale quickly in response to demand. Startups don’t care...</div></li><li class="gReader-item gReader-item-14"><a href="http://petervan.wordpress.com/2010/08/08/techonomy-a-new-philosophy-of-progress/" title="link to post" target="_blank"  class="gReader-title">Techonomy: a new philosophy of progress</a><div class="gReader-date">August 8, 2010</div><div class="gReader-source"><a href="http://petervan.wordpress.com" target="_blank"  title="source blog">Petervan&#39;s Blog</a></div><div class="gReader-desc">Last week, I had the privilege to attend the first edition of Techonomy, a fantastic new conference blurring technology and economy with an optimistic balance that technology in its broadest sense (n...</div></li><li class="gReader-item gReader-item-15"><a href="http://www.roirevolution.com/blog/2010/08/enhanced_cpc.html" title="link to post" target="_blank"  class="gReader-title">Google Launches Enhanced CPC</a><div class="gReader-date">August 17, 2010</div><div class="gReader-source"><a href="http://www.roirevolution.com/blog/" target="_blank"  title="source blog">The ROI Revolution Blog</a></div><div class="gReader-desc">Google released their latest addition to the bidding features family - Enhanced CPC. It's been in  beta since March, but Enhanced CPC officially launched yesterday, August 16th. 

The premise of the t...</div></li><li class="gReader-item gReader-item-16"><a href="http://www.marchex.com/blog/customer-loyalty-in-the-age-of-foursquare" title="link to post" target="_blank"  class="gReader-title">Customer Loyalty in the Age of Foursquare</a><div class="gReader-date">August 16, 2010</div><div class="gReader-source"><a href="http://www.marchex.com/blog/blog_posts.rss" target="_blank"  title="source blog">Marchex Minute</a></div><div class="gReader-desc"></div></li><li class="gReader-item gReader-item-17"><a href="http://www.brainmates.com.au/white-papers/white-paper-using-social-media-in-product-management" title="link to post" target="_blank"  class="gReader-title">White Paper: Using Social Media in Product Management</a><div class="gReader-date">August 17, 2010</div><div class="gReader-source"><a href="http://www.brainmates.com.au" target="_blank"  title="source blog">brainmates - product management people</a></div><div class="gReader-desc">brainmates has published a white paper entitled “Collaborative Conversations: Using social media in product management”
Click the link at the bottom of this page to download your...</div></li><li class="gReader-item gReader-item-18"><a href="http://www.watblog.com/2010/08/17/slidshare-announces-freemium-business-model-follows-hootsuite-reddit/" title="link to post" target="_blank"  class="gReader-title">Slideshare Announces Freemium Business Model – Follows Hootsuite and Reddit</a><div class="gReader-date">August 17, 2010</div><div class="gReader-source"><a href="http://www.watblog.com" target="_blank"  title="source blog">WATBlog.com - Web, Advertising and Technology Blog in India</a></div><div class="gReader-desc">“Freemium will be the new Premium” – These were the words by Mr. Vishal Gondal, Founder  CEO, UTV Indiagames during the Conference on Digital Media By CII. This was a very interesting and true s...</div></li><li class="gReader-item gReader-item-19"><a href="http://websearch.about.com/b/2010/08/17/can-you-use-it-find-out-with-the-digital-copyright-slider.htm" title="link to post" target="_blank"  class="gReader-title">Can you use it? Find out with the Digital Copyright Slider</a><div class="gReader-date">August 17, 2010</div><div class="gReader-source"><a href="http://websearch.about.com/" target="_blank"  title="source blog">About Web Search</a></div><div class="gReader-desc">If you've come across something you'd like to to use in another work; for example, a book published in the early 1920's, and you're not sure if it's under some kind of prohibitive copyright, you can u...</div></li><li class="gReader-item gReader-item-20"><a href="http://www.vanseodesign.com/web-design/minimize-errors-part-i/" title="link to post" target="_blank"  class="gReader-title">How To Minimize Errors And Create More Usable Websites: Part I</a><div class="gReader-date">August 16, 2010</div><div class="gReader-source"><a href="http://www.vanseodesign.com" target="_blank"  title="source blog">Van SEO Design » Blog</a></div><div class="gReader-desc">Errors happen. It’s inevitable that any system will fail at times. Often failures are attributed to human error. Most, though are really due to design errors. As designers what can we do to minimize...</div></li><li class="grCredit"><small>Plugin by <a href="http://www.cmurrayconsulting.com/software/google-reader-shared-wordpress/" title="Expert WordPress Developers" target="_blank">C. Murray Consulting</a></small></li></ul>
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		<title>William Toll&#8217;s Recent Readings</title>
		<link>http://www.williamtoll.com/?p=119</link>
		<comments>http://www.williamtoll.com/?p=119#comments</comments>
		<pubDate>Mon, 16 Aug 2010 10:24:28 +0000</pubDate>
		<dc:creator>William Toll</dc:creator>
				<category><![CDATA[Google Reader Share]]></category>

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<ul class="gReader-list"><li class="gReader-item gReader-item-1"><a href="http://feedproxy.google.com/~r/seomoz/~3/uSyuOvU2Ka4/market-research-link-building" title="link to post" target="_blank"  class="gReader-title">Market Research for Link Building - Who You Can Get Links From</a><div class="gReader-date">August 15, 2010</div><div class="gReader-source"><a href="http://www.seomoz.org/blog" target="_blank"  title="source blog">SEOmoz Daily SEO Blog</a></div><div class="gReader-desc">Posted by Paddy_MooganFollowing on from my debut SEOmoz blog post on How to Get Links in Tough Industries, I wanted to go into a bit more detail about the processes you can use to find people who are...</div></li><li class="gReader-item gReader-item-2"><a href="http://feedproxy.google.com/~r/WebAnalyticsWorld/~3/IRlZMXi_aqQ/inside-look-at-postrank-analytics.html" title="link to post" target="_blank"  class="gReader-title">Inside Look at PostRank Analytics</a><div class="gReader-date">August 16, 2010</div><div class="gReader-source"><a href="http://www.webanalyticsworld.net/" target="_blank"  title="source blog">Web Analytics World: Internet Marketing &amp; Analytics</a></div><div class="gReader-desc">PostRank is a leading provider of content engagement and real-time data analysis solutions. I was able to catch up PostRank's Community Manager, Melanie Baker, who gave me a great walk through of Post...</div></li><li class="gReader-item gReader-item-3"><a href="http://www.getelastic.com/testing-during-traffic-spike/" title="link to post" target="_blank"  class="gReader-title">Optimization Testing: Should You Avoid Testing During a Traffic Spike?</a><div class="gReader-date">August 16, 2010</div><div class="gReader-source"><a href="http://www.getelastic.com" target="_blank"  title="source blog">Get Elastic Ecommerce Blog</a></div><div class="gReader-desc">In our most recent webinar Taking Your Site Performance to The Next Level With Optimization Testing, an audience member asked a great question about site testing near a product launch. A perfect indus...</div></li><li class="gReader-item gReader-item-4"><a href="http://www.productionscale.com/home/2010/8/15/good-post-overcoming-fear-of-the-cloud.html" title="link to post" target="_blank"  class="gReader-title">Good Post - Overcoming Fear Of The Cloud</a><div class="gReader-date">August 15, 2010</div><div class="gReader-source"><a href="http://www.productionscale.com/home/" target="_blank"  title="source blog">ProductionScale RSS Feed</a></div><div class="gReader-desc">In my perusing of various blogs and articles this morning I ran across this one, "Overcoming Fear Of The Cloud"
A paragraphs in the article says:

"The fears range from the personal (Will I lose my jo...</div></li><li class="gReader-item gReader-item-5"><a href="http://feedproxy.google.com/~r/OmMalik/~3/yCoyNBFe3KM/" title="link to post" target="_blank"  class="gReader-title">How To Find a Customer in a Divided IT Universe</a><div class="gReader-date">August 16, 2010</div><div class="gReader-source"><a href="http://gigaom.com" target="_blank"  title="source blog">GigaOM</a></div><div class="gReader-desc">The last few years have seen a significant shift in the locus of innovation, which is having a meaningful impact on emerging vendors and startups. It used to be, if we wanted to talk to cutting edge u...</div></li><li class="gReader-item gReader-item-6"><a href="http://feedproxy.google.com/~r/readwriteweb/~3/SuR9EZo3l-M/facebook_to_remove_boxes.php" title="link to post" target="_blank"  class="gReader-title">Facebook to Remove Boxes This Week</a><div class="gReader-date">August 15, 2010</div><div class="gReader-source"><a href="http://www.readwriteweb.com/" target="_blank"  title="source blog">ReadWriteWeb</a></div><div class="gReader-desc">In a blog post over the weekend, Facebook announced that it will remove application boxes from its service on August 23. As we explained recently, boxes enable Facebook users to display third party co...</div></li><li class="gReader-item gReader-item-7"><a href="http://feedproxy.google.com/~r/Converstations/~3/aJpPuOa96fI/brunch-n-brains-john-cleese-on-creativity.html" title="link to post" target="_blank"  class="gReader-title">Brunch n Brains: John Cleese on Creativity</a><div class="gReader-date">August 15, 2010</div><div class="gReader-source"><a href="http://www.converstations.com/" target="_blank"  title="source blog">ConverStations</a></div><div class="gReader-desc">Thanks to Idea Champions' Heart of Innovation for sharing this video of John Cleese on creating conditions of creativity:



Are you providing your creative muse boundaries of time and space?
    
</div></li><li class="gReader-item gReader-item-8"><a href="http://davidpallmann.blogspot.com/2010/08/hidden-costs-in-cloud-part-1-driving.html" title="link to post" target="_blank"  class="gReader-title">Hidden Costs in the Cloud, Part 1: Driving the Gremlins Out of Your Windows Azure Billing</a><div class="gReader-date">August 15, 2010</div><div class="gReader-source"><a href="http://davidpallmann.blogspot.com/" target="_blank"  title="source blog">David Pallmann&#39;s Technology Blog</a></div><div class="gReader-desc">grem•lin (?gr?m l?n) –noun 1. a mischievous invisible being, said by airplane pilots in World War II to cause engine trouble and mechanical difficulties. 2. any cause of trouble, difficulties,...</div></li><li class="gReader-item gReader-item-9"><a href="http://feedproxy.google.com/~r/blogs/hJyu/~3/awrFPAtO-kw/youtube-rock-star-max-doesnt-need-a-social-media-strategy.html" title="link to post" target="_blank"  class="gReader-title">Beware! The Social Media Dog Strategy Mentality</a><div class="gReader-date">August 15, 2010</div><div class="gReader-source"><a href="http://bloombergmarketing.blogs.com/bloomberg_marketing/" target="_blank"  title="source blog">Diva Marketing (Blog)</a></div><div class="gReader-desc">With over 13,500 views on YouTube, my dog Max thinks hes a social media rock star pup. Shh.. dont tell him there are videos with millions of views and he is at most a blip on the celebrity circuit. It...</div></li><li class="gReader-item gReader-item-10"><a href="http://feedproxy.google.com/~r/WebDesignInIrelandBlog/~3/oPa3Cr51bGk/" title="link to post" target="_blank"  class="gReader-title">The internet marketing guide to infographics.</a><div class="gReader-date">August 15, 2010</div><div class="gReader-source"><a href="http://blog.webdistortion.com" target="_blank"  title="source blog">Webdistortion</a></div><div class="gReader-desc">It’s well recognised in the marketing community that beautiful infographics are to backlinks, what diamonds are to Naomi Campbell.Information graphics or infographics for short are hot to trot onl...</div></li><li class="gReader-item gReader-item-11"><a href="http://feedproxy.google.com/~r/SocialMediaMarketing/~3/F0si9sLwAdM/who-do-you-trust.html" title="link to post" target="_blank"  class="gReader-title">Who Do You Trust?</a><div class="gReader-date">August 15, 2010</div><div class="gReader-source"><a href="http://www.scottmonty.com/" target="_blank"  title="source blog">Social Media Marketing</a></div><div class="gReader-desc">It's been well documented that people don't trust corporations as much as they used to. But who do they trust? It's largely people from two categories: third party experts (academics, some media sourc...</div></li><li class="gReader-item gReader-item-12"><a href="http://feedproxy.google.com/~r/webpronews/all/~3/C2Kqj-2N0_o/google-analytics-intelligence-gets-new-alerts-features" title="link to post" target="_blank"  class="gReader-title">Google Analytics Intelligence Gets New Alerts Features</a><div class="gReader-date">August 14, 2010</div><div class="gReader-source"><a href="http://www.webpronews.com/index.xml" target="_blank"  title="source blog">WebProNews Feed</a></div><div class="gReader-desc">Google has announced the launch of new AdWords Alerts and more options in Custom Alerts in Google Analytics Intelligence.

If a user has their Analytics and AdWords accounts linked, Intelligence will...</div></li><li class="gReader-item gReader-item-13"><a href="http://feedproxy.google.com/~r/readwriteweb/~3/KfuRSz2b7-8/tools-for-assessing-cloud-perf.php" title="link to post" target="_blank"  class="gReader-title">4 Tools for Assessing Cloud Performance</a><div class="gReader-date">August 15, 2010</div><div class="gReader-source"><a href="http://www.readwriteweb.com/" target="_blank"  title="source blog">ReadWriteWeb</a></div><div class="gReader-desc">As more and more companies begin offering cloud-based services and, in turn, as more and more companies begin to migrate to the cloud, there's an increasing demand for tools to monitor and assess clou...</div></li><li class="gReader-item gReader-item-14"><a href="http://feedproxy.google.com/~r/kevinljackson/~3/A9c8SbKYBKo/whats-next-for-oracle.html" title="link to post" target="_blank"  class="gReader-title">What's Next For Oracle?</a><div class="gReader-date">August 14, 2010</div><div class="gReader-source"><a href="http://kevinljackson.blogspot.com/" target="_blank"  title="source blog">Cloud Musings by Kevin L. Jackson</a></div><div class="gReader-desc">Watching Larry Ellison and Oracle over the years as it has morphed itself is a real study in market dynamics.  Its transformation from database company through middleware provider to now being a clou...</div></li><li class="gReader-item gReader-item-15"><a href="http://feeds.informationweek.com/click.phdo?i=081ec43f8797ae99d4609f4a6e80e02a" title="link to post" target="_blank"  class="gReader-title">The Value Of Bursting</a><div class="gReader-date">August 13, 2010</div><div class="gReader-source"><a href="http://www.informationweek.com/blog/main/" target="_blank"  title="source blog">InformationWeek Storage Weblog</a></div><div class="gReader-desc">Having things burst in the data center does not seem like a very good idea but the term really applies to allowing components of the data center to expand on the fly when there is a peak load and then...</div></li><li class="gReader-item gReader-item-16"><a href="http://redmonk.com/sogrady/2010/08/14/oracle-v-google/" title="link to post" target="_blank"  class="gReader-title">Oracle v Google: Why?</a><div class="gReader-date">August 14, 2010</div><div class="gReader-source"><a href="http://redmonk.com/sogrady" target="_blank"  title="source blog">tecosystems</a></div><div class="gReader-desc">When Android debuted in 2007, I couldn’t figure out how Google had managed to apply an Apache license to the project. Java, like Linux, was governed by the GPL and thus incompatible...</div></li><li class="gReader-item gReader-item-17"><a href="http://blog.converseon.com/2010/08/04/leading-in-listening/" title="link to post" target="_blank"  class="gReader-title">Leading in Listening: Complimentary Report on Listening Platforms</a><div class="gReader-date">August 4, 2010</div><div class="gReader-source"><a href="http://blog.converseon.com" target="_blank"  title="source blog">Converseon Blog</a></div><div class="gReader-desc">For those of you who follow our @converseon tweets and/or keep track of the Social Media Listening space, there was some important news recently.   In an industry where it is becoming increasingly di...</div></li><li class="gReader-item gReader-item-18"><a href="http://www.jmorganmarketing.com/understanding-customer-relationship-management-crm/" title="link to post" target="_blank"  class="gReader-title">How I Understand Customer Relationship Management (CRM)</a><div class="gReader-date">August 14, 2010</div><div class="gReader-source"><a href="http://www.jmorganmarketing.com" target="_blank"  title="source blog">Social Media Globetrotter</a></div><div class="gReader-desc">Keep in mind when reading this that my background IS NOT in Customer Relationship Management (CRM), however as someone who is very involved with Social Customer Relationship Management (SCRM) it’s...</div></li><li class="gReader-item gReader-item-19"><a href="http://feedproxy.google.com/~r/WebpronewsTopNewsRssFeed/~3/yJey2q07Da8/att-yep-wireless-is-different" title="link to post" target="_blank"  class="gReader-title">AT&amp;T: Yep, Wireless is Different</a><div class="gReader-date">August 14, 2010</div><div class="gReader-source"><a href="http://www.webpronews.com/top_news.xml" target="_blank"  title="source blog">Top News - WebProNews</a></div><div class="gReader-desc">The net neutrality debate sparked (most recently) by Google and Verizon earlier this week continues. Now ATT has weighed in, and unsurprisingly it appears to agree with the companies. 

One of the big...</div></li><li class="gReader-item gReader-item-20"><a href="http://feedproxy.google.com/~r/OmMalik/~3/bo9Ob5tyml0/" title="link to post" target="_blank"  class="gReader-title">Twitter Goes Mobile on the Weekend</a><div class="gReader-date">August 13, 2010</div><div class="gReader-source"><a href="http://gigaom.com" target="_blank"  title="source blog">GigaOM</a></div><div class="gReader-desc">SocialFlow, a New York-based social media marketing startup backed by Betaworks recently studied one of its clients with more than 500,000 Twitter followers and came up with some unique lessons. The c...</div></li><li class="grCredit"><small>Plugin by <a href="http://www.cmurrayconsulting.com/software/google-reader-shared-wordpress/" title="Expert WordPress Developers" target="_blank">C. Murray Consulting</a></small></li></ul>
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			<wfw:commentRss>http://www.williamtoll.com/?feed=rss2&amp;p=119</wfw:commentRss>
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		<title>William Toll&#8217;s Recent Readings</title>
		<link>http://www.williamtoll.com/?p=117</link>
		<comments>http://www.williamtoll.com/?p=117#comments</comments>
		<pubDate>Wed, 11 Aug 2010 12:01:40 +0000</pubDate>
		<dc:creator>William Toll</dc:creator>
				<category><![CDATA[Google Reader Share]]></category>

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<ul class="gReader-list"><li class="gReader-item gReader-item-1"><a href="http://datacenterdialog.blogspot.com/2010/08/despite-promise-of-cloud-are-we.html" title="link to post" target="_blank"  class="gReader-title">Despite the promise of cloud, are we treating virtual servers like physical ones?</a><div class="gReader-date">August 11, 2010</div><div class="gReader-source"><a href="http://datacenterdialog.blogspot.com/" target="_blank"  title="source blog">Data Center Dialog</a></div><div class="gReader-desc">RightScale had some great data about usage of Amazon EC2 recently that described how cloud computing is evolving, or at least how their portion of that business is progressing. At first glance, it cer...</div></li><li class="gReader-item gReader-item-2"><a href="http://feedproxy.google.com/~r/readwritecloud/~3/HnBXiQtNr6I/survey-finds-enterprise-is-ove.php" title="link to post" target="_blank"  class="gReader-title">Survey Finds Enterprise Is Overwhelmingly Open Source [Infographic]</a><div class="gReader-date">August 11, 2010</div><div class="gReader-source"><a href="http://www.readwriteweb.com/cloud/" target="_blank"  title="source blog">ReadWriteCloud</a></div><div class="gReader-desc">Zenoss, the corporate sponsor of the cloud-based networking and management project Zenoss Core, has released the results of its 2010 Open Source Systems Management Survey.  

The survey was based on a...</div></li><li class="gReader-item gReader-item-3"><a href="http://news.google.com/news/url?sa=t&fd=R&usg=AFQjCNHOtCrpZ93m4CQtuT9BKV4SjQbkOA&url=http://www.cfo.com/article.cfm/14515863/c_14516581" title="link to post" target="_blank"  class="gReader-title">The Cloud's Legal Lining - CFO.com Magazine</a><div class="gReader-date">August 11, 2010</div><div class="gReader-source"><a href="http://news.google.com?ned=us&hl=en" target="_blank"  title="source blog">&quot;cloud computing&quot; - Google News</a></div><div class="gReader-desc">The Clouds Legal LiningCFO.com MagazineAs cloud computing grows ever more pervasive, pricing will moderate and legal and regulatory challenges will emerge, a top technology attorney says. ...and more?...</div></li><li class="gReader-item gReader-item-4"><a href="http://blogs.gartner.com/andrea_dimaio/2010/08/11/about-radical-approaches-to-cost-reduction-in-government/" title="link to post" target="_blank"  class="gReader-title">About Radical Approaches to Cost Reduction in Government</a><div class="gReader-date">August 11, 2010</div><div class="gReader-source"><a href="http://blogs.gartner.com/andrea_dimaio" target="_blank"  title="source blog">Andrea DiMaio</a></div><div class="gReader-desc">Today Gartner published a press release about a research note I wrote a few weeks ago: “From Modernization to Survival: Radical Cost Reduction in Government“(full note available here for Gartner c...</div></li><li class="gReader-item gReader-item-5"><a href="http://feedproxy.google.com/~r/ciodashboard/~3/ERDqWu5TLn8/" title="link to post" target="_blank"  class="gReader-title">You Aren’t Using a Cloud Platform</a><div class="gReader-date">August 11, 2010</div><div class="gReader-source"><a href="http://www.ciodashboard.com" target="_blank"  title="source blog">CIO Dashboard</a></div><div class="gReader-desc">I’m pretty sure that in larger companies, aside from the internal use of virtual machines that are mis-labeled as cloud computing, the cloud wave is a wave of talk.  Instead of telling us how they...</div></li><li class="gReader-item gReader-item-6"><a href="http://mariosundar.com/2010/08/10/business-blog-front-page/" title="link to post" target="_blank"  class="gReader-title">Top 5 Corporate Blogs’ Front Page Structure</a><div class="gReader-date">August 10, 2010</div><div class="gReader-source"><a href="http://mariosundar.com" target="_blank"  title="source blog">Mario Sundar</a></div><div class="gReader-desc">Just today Jakob Nielsen’s Alertbox published the findings of a recent eye tracking study on the reading habits around corporate blogs. Of course, I find this of immense interest both as the blog ed...</div></li><li class="gReader-item gReader-item-7"><a href="http://feedproxy.google.com/~r/Marketingexperiments-Blog/~3/HnsMTc3P0Hk/testing-aesthetic-design.html" title="link to post" target="_blank"  class="gReader-title">This Just Tested: An aesthetic design that produced 189% more leads</a><div class="gReader-date">August 11, 2010</div><div class="gReader-source"><a href="http://www.marketingexperiments.com/blog" target="_blank"  title="source blog">MarketingExperiments Blog: Research-driven optimization, testing, and marketing ideas</a></div><div class="gReader-desc">So often, beautiful design gets trumped by marketing objectives – and rightly so from a marketing perspective. The graphical elegance of a Web page might be worthy of an art exhibit, but if it doesn...</div></li><li class="gReader-item gReader-item-8"><a href="http://feedproxy.google.com/~r/rohitbhargava/~3/hMmqci4-OOE/the-5-new-rules-of-social-media-optimization-smo.html" title="link to post" target="_blank"  class="gReader-title">The 5 NEW Rules Of Social Media Optimization (SMO)</a><div class="gReader-date">August 11, 2010</div><div class="gReader-source"><a href="http://www.rohitbhargava.com/" target="_blank"  title="source blog">Influential Marketing</a></div><div class="gReader-desc">About a week ago I started seeing a curious number of tweets, links and Google Alerts to a popular blog post I wrote 4 years ago. The reason was that today happens to be the four year anniversary of t...</div></li><li class="gReader-item gReader-item-9"><a href="http://blogs.gartner.com/carol_rozwell/2010/08/10/we%e2%80%99re-all-social-but-social-isn%e2%80%99t-always-simple/" title="link to post" target="_blank"  class="gReader-title">We’re all social, but social isn’t always simple</a><div class="gReader-date">August 10, 2010</div><div class="gReader-source"><a href="http://blogs.gartner.com/carol_rozwell" target="_blank"  title="source blog">Carol Rozwell</a></div><div class="gReader-desc">It’s been a tough week dealing with client questions about collaboration, social software and social media. I’ve covered some topics during my Gartner career that were a little more cut and dried....</div></li><li class="gReader-item gReader-item-10"><a href="http://feedproxy.google.com/~r/OmMalik/~3/aj0vXIVxR0k/" title="link to post" target="_blank"  class="gReader-title">Facebook Places Will Be About More Than Just a Check-In</a><div class="gReader-date">August 10, 2010</div><div class="gReader-source"><a href="http://gigaom.com" target="_blank"  title="source blog">GigaOM</a></div><div class="gReader-desc">Facebook’s long-awaited entry in the location-based sweepstakes is coming soon, a spokesman for the giant social-networking company tells CNET’s Caroline McCarthy. But while CNET says the new fe...</div></li><li class="gReader-item gReader-item-11"><a href="http://feedproxy.google.com/~r/steverubel/~3/0WfEPNZcvnI/hot-or-not-e-mail-marketing-vs-social-media-m" title="link to post" target="_blank"  class="gReader-title">Hot or Not: E-mail Marketing vs. Social-Media Marketing</a><div class="gReader-date">August 10, 2010</div><div class="gReader-source"><a href="http://www.steverubel.com" target="_blank"  title="source blog">The Steve Rubel Stream</a></div><div class="gReader-desc">Image credit: Rapportive at The Next Web Conference

The following is also my column this week in Advertising Age.Contrary to popular belief, video didn't kill the radio star, YouTube didn't knoc...</div></li><li class="gReader-item gReader-item-12"><a href="http://www.datacenterknowledge.com/archives/2010/08/10/google-facebook-a-tale-of-two-data-centers/" title="link to post" target="_blank"  class="gReader-title">Google &amp; Facebook: A Tale of Two Data Centers</a><div class="gReader-date">August 10, 2010</div><div class="gReader-source"><a href="http://www.datacenterknowledge.com" target="_blank"  title="source blog">Data Center Knowledge</a></div><div class="gReader-desc">Facebook welcomed local officials to a public ceremony last year when it broke ground for its new data center in Prineville, Oregon.
Many companies continue to follow what we call the “Fight Club Ru...</div></li><li class="gReader-item gReader-item-13"><a href="http://www.marketingpilgrim.com/2010/08/a-confidential-report-outlines-googles-plans-for-your-data.html" title="link to post" target="_blank"  class="gReader-title">A Confidential Report Outlines Google’s Plans for Your Data</a><div class="gReader-date">August 10, 2010</div><div class="gReader-source"><a href="http://www.marketingpilgrim.com" target="_blank"  title="source blog">Andy Beal&#39;s Marketing Pilgrim</a></div><div class="gReader-desc">How far should Google go when it comes to profiting from the massive amounts  of personal data they posses? That’s the question that is discussed in a  confidential (not anymore) ??...</div></li><li class="gReader-item gReader-item-14"><a href="http://www.instigatorblog.com/product-market-fit-or-market-product-fit/2010/08/10/" title="link to post" target="_blank"  class="gReader-title">Product-Market Fit or Market-Product Fit?</a><div class="gReader-date">August 10, 2010</div><div class="gReader-source"><a href="http://www.instigatorblog.com" target="_blank"  title="source blog">Instigator Blog</a></div><div class="gReader-desc">When starting out a project we know how important it is to get out of the building, talk to prospects and figure out whether our idea holds any merit. That’s the basis of Customer Development. An...</div></li><li class="gReader-item gReader-item-15"><a href="http://www.thelaunchcoach.com/5-tips-for-writing-bullet-points-that-sell" title="link to post" target="_blank"  class="gReader-title">5 Tips For Writing Bullet Points That Sell</a><div class="gReader-date">August 10, 2010</div><div class="gReader-source"><a href="http://www.thelaunchcoach.com" target="_blank"  title="source blog">The Launch Coach - Tips on email list building, product launch, copywriting and more</a></div><div class="gReader-desc">As I’m looking over Marie Forleo and Laura Roeder’s final launch video for Rich, Happy and Hot B-School, I’m pretty impressed with how they stacked benefit upon benefit via effective bullet poin...</div></li><li class="gReader-item gReader-item-16"><a href="http://www.bing.com/community/blogs/search/archive/2010/08/10/using-your-social-network-to-search-with-your-bing-for-mobile-iphone-app.aspx" title="link to post" target="_blank"  class="gReader-title">Using your social network to search with your Bing for Mobile iPhone app</a><div class="gReader-date">August 10, 2010</div><div class="gReader-source"><a href="http://www.bing.com/community/blogs/" target="_blank"  title="source blog">Bing Community</a></div><div class="gReader-desc">Do you ever find yourself standing in front of the movie theater trying to figure out what movie to go to? Or how about you are in the car with friends looking for a place to eat.  Wouldn’t it be h...</div></li><li class="gReader-item gReader-item-17"><a href="http://asalesguy.com/2010/08/10/4-keys-to-proactive-sales-management/" title="link to post" target="_blank"  class="gReader-title">4 Keys to Proactive Sales Management</a><div class="gReader-date">August 10, 2010</div><div class="gReader-source"><a href="http://asalesguy.com" target="_blank"  title="source blog">A Sales Guy</a></div><div class="gReader-desc">I see this far too often.  Sales managers and sales leaders reactively manage their people.  They reactively manage because they to manage to results.  Results are a trailing in...</div></li><li class="gReader-item gReader-item-18"><a href="http://feedproxy.google.com/~r/JohnBattellesSearchblog/~3/o_awDycLec8/second_day_thoughts_on_google-verizon_framework_-_isnt_this_all_about_android.php" title="link to post" target="_blank"  class="gReader-title">Second (Day) Thoughts on Google-Verizon Framework - Isn't This All About Android?</a><div class="gReader-date">August 10, 2010</div><div class="gReader-source"><a href="http://battellemedia.com/" target="_blank"  title="source blog">John Battelle&#39;s Searchblog</a></div><div class="gReader-desc">Today's Washington Post has a second day editorial from the CEOs of Verizon and Google on their proposed legislative framework first announced Monday. Here it is:
Eric Schmidt and Ivan Seidenberg - Fr...</div></li><li class="gReader-item gReader-item-19"><a href="http://feedproxy.google.com/~r/SecureCloudReview/~3/D0MuZeUZh1s/" title="link to post" target="_blank"  class="gReader-title">Service Provider of Tomorrow, Part 8:  MSSP will fade as IaaS and PaaS flourishes</a><div class="gReader-date">August 10, 2010</div><div class="gReader-source"><a href="http://securecloudreview.com" target="_blank"  title="source blog">Secure Cloud Review</a></div><div class="gReader-desc">As IaaS and PaaS providers continue to grow at rates significantly faster than the overall IT industry – proof that a rapidly increasing percentage of total IT infrastruture resides in and is moving...</div></li><li class="gReader-item gReader-item-20"><a href="http://chaotic-flow.com/saas-product-marketing-upgrade-and-upsell-strategy/" title="link to post" target="_blank"  class="gReader-title">SaaS Product Marketing – Upgrade and Upsell Strategy</a><div class="gReader-date">August 10, 2010</div><div class="gReader-source"><a href="http://chaotic-flow.com" target="_blank"  title="source blog">Chaotic Flow by Joel York</a></div><div class="gReader-desc">I think it would be hard to overemphasize the importance of upgrades and upsells in SaaS product marketing.  In an industry where free trials, freemium versions, bargain basement subs...</div></li><li class="grCredit"><small>Plugin by <a href="http://www.cmurrayconsulting.com/software/google-reader-shared-wordpress/" title="Expert WordPress Developers" target="_blank">C. Murray Consulting</a></small></li></ul>
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		<title>William Toll&#8217;s Recent Readings</title>
		<link>http://www.williamtoll.com/?p=115</link>
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		<pubDate>Mon, 09 Aug 2010 02:08:35 +0000</pubDate>
		<dc:creator>William Toll</dc:creator>
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<ul class="gReader-list"><li class="gReader-item gReader-item-1"><a href="http://feedproxy.google.com/~r/readwriteweb/~3/pjn3JsN3Ask/is-your-site-prepared-for-an-o.php" title="link to post" target="_blank"  class="gReader-title">Is Your Site Prepared for an Onslaught?</a><div class="gReader-date">August 8, 2010</div><div class="gReader-source"><a href="http://www.readwriteweb.com/" target="_blank"  title="source blog">ReadWriteWeb</a></div><div class="gReader-desc">On Tuesday, AdGrok co-founder Antonio Garcia-Martinez penned a masterfully incendiary blog post in which he blasted the "backwater" tech scene in New York. It was only the company's third post on its...</div></li><li class="gReader-item gReader-item-2"><a href="http://www.briansolis.com/2010/08/crm-magazines-2010-crm-market-awards/" title="link to post" target="_blank"  class="gReader-title">CRM Magazine’s 2010 CRM Market Awards</a><div class="gReader-date">August 8, 2010</div><div class="gReader-source"><a href="http://www.briansolis.com" target="_blank"  title="source blog">Brian Solis</a></div><div class="gReader-desc">There’s a saying that good things happen when you least expect it. Such is the case this past week.
As part of its CRM Evolution ’10 conference, CRM Magazine announced the winners of its 2010 CRM...</div></li><li class="gReader-item gReader-item-3"><a href="http://blog.monitis.com/index.php/2010/08/08/kundra-to-be-questioned-on-cloud-strategy/" title="link to post" target="_blank"  class="gReader-title">Kundra to be Questioned on Cloud Strategy</a><div class="gReader-date">August 8, 2010</div><div class="gReader-source"><a href="http://blog.monitis.com" target="_blank"  title="source blog">MONITIS</a></div><div class="gReader-desc">I read that Congress will soon grill federal cloud-computing enthusiast and champion, Vivek Kundra.

Kundra, the nation’s first CIO of the U.S., appointed by Obama last year, will face the House Ove...</div></li><li class="gReader-item gReader-item-4"><a href="http://feedproxy.google.com/~r/OmMalik/~3/n9y-MLNMgzM/" title="link to post" target="_blank"  class="gReader-title">Whatever the Numbers, Cloud Growth is Skyrocketing</a><div class="gReader-date">August 8, 2010</div><div class="gReader-source"><a href="http://gigaom.com" target="_blank"  title="source blog">GigaOM</a></div><div class="gReader-desc">A UBS research report sparked a lot of discussion this week with its estimate that Amazon Web Services’ total revenue will top $500 million this year and $1.1 billion by 2014. Analyzing the numbers...</div></li><li class="gReader-item gReader-item-5"><a href="http://www.gauravonomics.com/blog/once-again-social-media-business-crm-is-not-about-what-brands-say-but-about-what-brands-do/" title="link to post" target="_blank"  class="gReader-title">Once Again, Social Media/ Business/ CRM is Not About What Brands Say, But About What Brands Do</a><div class="gReader-date">August 8, 2010</div><div class="gReader-source"><a href="http://www.gauravonomics.com/blog" target="_blank"  title="source blog">Gauravonomics Blog For Marketers, Entrepreneurs and Activists</a></div><div class="gReader-desc">In my recent rant on why Social CRM is a non-starter in India, I said that even the most progressive Indian brands are using the social web to say  the right things with the right ton...</div></li><li class="gReader-item gReader-item-6"><a href="http://feedproxy.google.com/~r/ConversationAgent/~3/0j0xLK2ClXo/applying-risk-communication-principles-to-social-media-crisis.html" title="link to post" target="_blank"  class="gReader-title">Applying Risk Communication Principles to Social Media Crisis</a><div class="gReader-date">August 8, 2010</div><div class="gReader-source"><a href="http://www.conversationagent.com/" target="_blank"  title="source blog">Conversation Agent</a></div><div class="gReader-desc">It may start with a tweet, or with a blog post somewhere and a few irate comments. You're monitoring the conversation that remains low key, until a pundit grabs hold of the information, sees i...</div></li><li class="gReader-item gReader-item-7"><a href="http://themountaintop.ca/?p=188" title="link to post" target="_blank"  class="gReader-title">Optimizing the Enterprise Website for Demand Generation – Turning Traffic into Revenue</a><div class="gReader-date">August 7, 2010</div><div class="gReader-source"><a href="http://themountaintop.ca" target="_blank"  title="source blog">The Mountaintop</a></div><div class="gReader-desc">I wanted to share a technique my firm has used for the past decade to drive substantial improvement in converting website traffic into revenue. We have been able to prove this prospect engagement proc...</div></li><li class="gReader-item gReader-item-8"><a href="http://www.empowerednetworks.com/en/about-us/blog/archives/113" title="link to post" target="_blank"  class="gReader-title">Finding the RIGHT IT Channel Partner</a><div class="gReader-date">August 5, 2010</div><div class="gReader-source"><a href="http://www.empowerednetworks.com/en/about-us/blog" target="_blank"  title="source blog">Empowered Blog</a></div><div class="gReader-desc">In the IT industry, “Channel Partner,” provide a range of services – from product and service resale and packaging, to delivering related value-added services and support to end customers.  Alt...</div></li><li class="gReader-item gReader-item-9"><a href="http://feed.baekdal.com/~r/baekdalfull/~3/y3w6PtWAYEE/" title="link to post" target="_blank"  class="gReader-title">What Matters is the Trend, not the Moment - (by @baekdal)</a><div class="gReader-date">August 7, 2010</div><div class="gReader-source"><a href="http://www.baekdal.com" target="_blank"  title="source blog">Baekdal.com</a></div><div class="gReader-desc">You probably remember the chock wave that rippled trough the social media community after Forrester found that the location based market is insanely small (1% of users), and Foursquare is dominated by...</div></li><li class="gReader-item gReader-item-10"><a href="http://feedproxy.google.com/~r/Mashable/~3/dOLneQneBfA/" title="link to post" target="_blank"  class="gReader-title">End of iPhone Exclusivity Won’t Have Negative Impact on AT&amp;T? Yeah, Right.</a><div class="gReader-date">August 7, 2010</div><div class="gReader-source"><a href="http://mashable.com" target="_blank"  title="source blog">Mashable!</a></div><div class="gReader-desc">ATT’s profits rose by 26% in the last quarter to $4.01 billion.  Driving that growth was 1.6 million new wireless subscribers.  Guess which phone the majority of those new customers got?If you guess...</div></li><li class="gReader-item gReader-item-11"><a href="http://feeds.informationweek.com/click.phdo?i=3f003c04ea0aa53338d0ea20b5d7f6d8" title="link to post" target="_blank"  class="gReader-title">The Big Data Era: How Data Strategy Will Change</a><div class="gReader-date">August 7, 2010</div><div class="gReader-source"><a href="http://www.informationweek.com/" target="_blank"  title="source blog">InformationWeek - All Stories And Blogs</a></div><div class="gReader-desc">From Barnes  Noble to Cabelas to Catalina Marketing, big companies are shifting their approaches.

  
  


</div></li><li class="gReader-item gReader-item-12"><a href="http://www.roughtype.com/archives/2010/08/privacy_matters.php" title="link to post" target="_blank"  class="gReader-title">Privacy matters</a><div class="gReader-date">August 7, 2010</div><div class="gReader-source"><a href="http://www.roughtype.com/" target="_blank"  title="source blog">Rough Type: Nicholas Carr&#39;s Blog</a></div><div class="gReader-desc">The Wall Street Journal has been running an important series about the collection and exploitation of personal information on the Net. As part of that series, it is featuring a debate today between me...</div></li><li class="gReader-item gReader-item-13"><a href="http://www.newspapergrl.com/four-foursquare-trends/" title="link to post" target="_blank"  class="gReader-title">Day 14: Four Foursquare Trends to Watch</a><div class="gReader-date">August 6, 2010</div><div class="gReader-source"><a href="http://www.newspapergrl.com" target="_blank"  title="source blog">NewspaperGirl - Online PR, Business Blogging, Social Media</a></div><div class="gReader-desc">Image via Wikipedia



Today is the last day of the Fourteen Days of Foursquare series. I’m relieved it’s over in a way – fourteen days was long! However, focusing on Foursq...</div></li><li class="gReader-item gReader-item-14"><a href="http://news.google.com/news/url?sa=t&fd=R&usg=AFQjCNHE99jN-Jhl5PvrwsQyyF3LNEnOWw&url=http://gigaom.com/2010/08/06/amazon-web-host/" title="link to post" target="_blank"  class="gReader-title">Will Amazon Become The King of Web Hosting Too? - GigaOm (blog)</a><div class="gReader-date">August 7, 2010</div><div class="gReader-source"><a href="http://news.google.com?ned=us&hl=en" target="_blank"  title="source blog">softlayer - Google News</a></div><div class="gReader-desc">Will Amazon Become The King of Web Hosting Too?GigaOm (blog)... should worry current players such as RackSpace and The Planet (which is said to be in the process of merging with SoftLayer, another ho...</div></li><li class="gReader-item gReader-item-15"><a href="http://news.google.com/news/url?sa=t&fd=R&usg=AFQjCNHE99jN-Jhl5PvrwsQyyF3LNEnOWw&url=http://gigaom.com/2010/08/06/amazon-web-host/" title="link to post" target="_blank"  class="gReader-title">Will Amazon Become The King of Web Hosting Too? - GigaOm (blog)</a><div class="gReader-date">August 6, 2010</div><div class="gReader-source"><a href="http://news.google.com?ned=us&hl=en" target="_blank"  title="source blog">softlayer - Google News</a></div><div class="gReader-desc">Will Amazon Become The King of Web Hosting Too?GigaOm (blog)... should worry current players such as RackSpace and The Planet (which is said to be in the process of merging with SoftLayer, another hos...</div></li><li class="gReader-item gReader-item-16"><a href="http://feeds.informationweek.com/click.phdo?i=d7eb315293e07f86dff17e684712ee25" title="link to post" target="_blank"  class="gReader-title">The Big Data Era: How Data Strategy Will Change</a><div class="gReader-date">August 7, 2010</div><div class="gReader-source"><a href="http://pipes.yahoo.com/pipes/pipe.info?_id=8c5748dfc719e1af757e080183353209" target="_blank"  title="source blog">Cloud Connect Event News - Information Week news and Plug Into the Cloud with ads stripped out copy</a></div><div class="gReader-desc">From Barnes  Noble to Cabelas to Catalina Marketing, big companies are shifting their approaches. 
       


</div></li><li class="gReader-item gReader-item-17"><a href="http://feedproxy.google.com/~r/Mashable/~3/T5_4wYQt7r4/" title="link to post" target="_blank"  class="gReader-title">10 Entertaining eBay Facts You Might Not Know</a><div class="gReader-date">August 7, 2010</div><div class="gReader-source"><a href="http://mashable.com" target="_blank"  title="source blog">Mashable!</a></div><div class="gReader-desc">As the world’s largest marketplace, eBay has hundreds of millions of listings live at any given moment. Since its founding in 1995, the company has grown from just one curious computer programmer to...</div></li><li class="gReader-item gReader-item-18"><a href="http://www.pheedcontent.com/click.phdo?i=46cb68949b9dd0b1dc2cd37c5c3741f9" title="link to post" target="_blank"  class="gReader-title">Is Tumblr the New Twitter?</a><div class="gReader-date">August 7, 2010</div><div class="gReader-source"><a href="http://www.sitepoint.com/blogs" target="_blank"  title="source blog">SitePoint</a></div><div class="gReader-desc">An article from earlier this week on NYTimes.com talked about the growth of Tumblr — 25,000 new accounts daily and 1.5 billion page views each month — and how it may be adding a new must-do activi...</div></li><li class="gReader-item gReader-item-19"><a href="http://feedproxy.google.com/~r/ChiefMarketingTechnologist/~3/ZGYCQYumuzs/shadow-it-vs-shadow-marketing.html" title="link to post" target="_blank"  class="gReader-title">Shadow IT vs. Shadow Marketing</a><div class="gReader-date">August 7, 2010</div><div class="gReader-source"><a href="http://www.chiefmartec.com/" target="_blank"  title="source blog">Chief Marketing Technologist</a></div><div class="gReader-desc">I believe marketing must lead its own technology.

As detailed in my presentation Rise of the Marketing Technologist, I think marketing departments need marketing technologists on staff, led by a ma...</div></li><li class="gReader-item gReader-item-20"><a href="http://mediamemo.allthingsd.com/20100807/inside-the-numbers-how-demand-media-will-pitch-a-billion-dollar-ipo/" title="link to post" target="_blank"  class="gReader-title">Inside the Numbers: How Demand Media Will Pitch a Billion Dollar IPO</a><div class="gReader-date">August 7, 2010</div><div class="gReader-source"><a href="http://mediamemo.allthingsd.com" target="_blank"  title="source blog">MediaMemo</a></div><div class="gReader-desc">Demand Media is a money-losing company. How will it convince Wall Street to value it at a billion dollars or more?
By directing investors’ attention to a set of numbers which say it’s a very profi...</div></li><li class="grCredit"><small>Plugin by <a href="http://www.cmurrayconsulting.com/software/google-reader-shared-wordpress/" title="Expert WordPress Developers" target="_blank">C. Murray Consulting</a></small></li></ul>
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		<title>William Toll&#8217;s Recent Readings</title>
		<link>http://www.williamtoll.com/?p=113</link>
		<comments>http://www.williamtoll.com/?p=113#comments</comments>
		<pubDate>Wed, 04 Aug 2010 10:02:46 +0000</pubDate>
		<dc:creator>William Toll</dc:creator>
				<category><![CDATA[Google Reader Share]]></category>

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<ul class="gReader-list"><li class="gReader-item gReader-item-1"><a href="http://accmanpro.com/2010/08/04/overcoming-saas-security-and-other-barriers/" title="link to post" target="_blank"  class="gReader-title">Overcoming SaaS security and other barriers</a><div class="gReader-date">August 4, 2010</div><div class="gReader-source"><a href="http://accmanpro.com" target="_blank"  title="source blog">(title unknown)</a></div><div class="gReader-desc">Having moaned about the poor job vendors are doing in helping customers explain how they manage the potential pitfalls and barriers associated with SaaS it was refreshing to see spons...</div></li><li class="gReader-item gReader-item-2"><a href="http://feedproxy.google.com/~r/CloudAve/~3/x2wkY3IuPE8/ubs-analysts-try-to-unravel-amazon-mystery" title="link to post" target="_blank"  class="gReader-title">UBS Analysts Try To Unravel Amazon Mystery</a><div class="gReader-date">August 4, 2010</div><div class="gReader-source"><a href="http://www.cloudave.com" target="_blank"  title="source blog">CloudAve</a></div><div class="gReader-desc">Even though cloud computing is few years old now and Amazon Web Services is considered as the poster child of public clouds, pundits and others were deeply mystified about the size of Amazon's cloud c...</div></li><li class="gReader-item gReader-item-3"><a href="http://feedproxy.google.com/~r/seoptimise/~3/y4Iurdnq7zg/30-content-seo-marketing-creation-strategy-promotion-insights-resources.html" title="link to post" target="_blank"  class="gReader-title">30 Content SEO, Marketing, Creation, Strategy &amp; Promotion Insights + Resources</a><div class="gReader-date">August 4, 2010</div><div class="gReader-source"><a href="http://www.seoptimise.com" target="_blank"  title="source blog">SEOptimise » Blog</a></div><div class="gReader-desc">Chess by Alejandro Fernandez
Everybody seems to agree with the  “content is king” mantra. At the same time most articles, blog posts in  and outside the SEO industry seemed to i...</div></li><li class="gReader-item gReader-item-4"><a href="http://feedproxy.google.com/~r/readwriteweb/~3/mcBVy51p5ro/ibm-blogger-day-part-2.php" title="link to post" target="_blank"  class="gReader-title">A Day With the Bloggers at IBM: Notes - Part 2</a><div class="gReader-date">August 4, 2010</div><div class="gReader-source"><a href="http://www.readwriteweb.com/" target="_blank"  title="source blog">ReadWriteWeb</a></div><div class="gReader-desc">IBM invited a group of bloggers for a day to talk with executives and a visit to the labs. This morning the discussion centered on analytics. This afternoon the conversation still focused on analytics...</div></li><li class="gReader-item gReader-item-5"><a href="http://feedproxy.google.com/~r/Mashable/~3/QV6B91wNrSI/" title="link to post" target="_blank"  class="gReader-title">Flickr Rolls Out Photo Overhaul to All Users</a><div class="gReader-date">August 4, 2010</div><div class="gReader-source"><a href="http://mashable.com" target="_blank"  title="source blog">Mashable!</a></div><div class="gReader-desc">After three weeks of testing, Flickr is rolling out its massively redesigned photo pages to all of its users.The redesign overhaul focuses three key aspects of the photo page: the navigation, the cont...</div></li><li class="gReader-item gReader-item-6"><a href="http://feedproxy.google.com/~r/CloudAve/~3/jIGm7PnQjC0/what-every-cmo-needs-to-know-about-content-strategy" title="link to post" target="_blank"  class="gReader-title">What Every CMO Needs to Know about Content Strategy</a><div class="gReader-date">August 3, 2010</div><div class="gReader-source"><a href="http://www.cloudave.com" target="_blank"  title="source blog">CloudAve</a></div><div class="gReader-desc">I recently concluded a very detailed study of the most influential technical documentation sites of 2010  to determine what made them influential.  What I discovered transcended documentation to incl...</div></li><li class="gReader-item gReader-item-7"><a href="http://www.cloudtweaks.com/2010/08/cloud-computing-is-here-to-stay-forbes/" title="link to post" target="_blank"  class="gReader-title">Cloud Computing Is Here to Stay! Forbes</a><div class="gReader-date">August 3, 2010</div><div class="gReader-source"><a href="http://www.cloudtweaks.com" target="_blank"  title="source blog">CloudTweaks.com - Cloud Computing Community</a></div><div class="gReader-desc">Cloud Computing Is Here to Stay!
For some, this summer is shaping up to be the “Summer of Cloud  Computing,” with every major technology vendor announcing products, or  at least...</div></li><li class="gReader-item gReader-item-8"><a href="http://feedproxy.google.com/~r/allfacebook/~3/ktJRAmV2m8A/" title="link to post" target="_blank"  class="gReader-title">Facebook Doubles Size Of Planned Data Center</a><div class="gReader-date">August 3, 2010</div><div class="gReader-source"><a href="http://www.allfacebook.com" target="_blank"  title="source blog">All Facebook</a></div><div class="gReader-desc">When Facebook started work on its first wholly owned data center almost eight months ago, it was heading towards 400 million users worldwide and plans were set for a 147,000 square foot facility. But...</div></li><li class="gReader-item gReader-item-9"><a href="http://www.websitemagazine.com/content/blogs/posts/archive/2010/08/03/iphone-app-for-domain-search.aspx" title="link to post" target="_blank"  class="gReader-title">iPhone App for Domain Search</a><div class="gReader-date">August 3, 2010</div><div class="gReader-source"><a href="http://www.websitemagazine.com/content/blogs/posts/default.aspx" target="_blank"  title="source blog">Website Magazine</a></div><div class="gReader-desc">Network Solutions has released a unique iPhone application that enables the search and purchase of domain names. Named DomainStorm, the application is Network Solutions first.
The applications BrainS...</div></li><li class="gReader-item gReader-item-10"><a href="http://www.wordstream.com/blog/ws/2010/08/03/web-search-engines-history" title="link to post" target="_blank"  class="gReader-title">The History of Web Search Engines (INFOGRAPHIC)</a><div class="gReader-date">August 3, 2010</div><div class="gReader-source"><a href="http://www.wordstream.com/blog" target="_blank"  title="source blog">Internet Marketing Blog by WordStream</a></div><div class="gReader-desc">We put together a new infographic about The History of Search Engines. You can take a sneak peek below, or head on over to the full-sized infographic:

This post originated on the WordStream Blog. Wor...</div></li><li class="gReader-item gReader-item-11"><a href="http://feedproxy.google.com/~r/DemandgenReport/~3/PXe5ldHLIcM/is-confusion-blocking-sales-progression.html" title="link to post" target="_blank"  class="gReader-title">Is Confusion Blocking Sales Progression For Cloud Computing?</a><div class="gReader-date">August 3, 2010</div><div class="gReader-source"><a href="http://demandgenreport.blogspot.com/" target="_blank"  title="source blog">DemandGen Report</a></div><div class="gReader-desc">By Scott Gillum, SVP GyroHSR 

The Merriam-Webster’s Online Dictionary defines a cloud as a “visible mass of particles of condensed vapor.”  According to CIOs interviewed for an article in the...</div></li><li class="gReader-item gReader-item-12"><a href="http://feedproxy.google.com/~r/readwriteweb/~3/9vMzgyO7M78/ibm-blogger-day.php" title="link to post" target="_blank"  class="gReader-title">A Day With the Bloggers at IBM: Notes - Part 1</a><div class="gReader-date">August 3, 2010</div><div class="gReader-source"><a href="http://www.readwriteweb.com/" target="_blank"  title="source blog">ReadWriteWeb</a></div><div class="gReader-desc">I am at IBM's blogger day at the corporate headquarters in Armonk, New York. Officially it's called the "Smarter Planet Blogger Day." I'm hoping to get some insight into a company with more software t...</div></li><li class="gReader-item gReader-item-13"><a href="http://www.convinceandconvert.com/social-media-marketing/3-ways-facebook-is-killing-your-website/" title="link to post" target="_blank"  class="gReader-title">R.I.P. 3 Ways Facebook is Killing Your Website</a><div class="gReader-date">August 3, 2010</div><div class="gReader-source"><a href="http://www.convinceandconvert.com" target="_blank"  title="source blog">Convince and Convert Blog: Social Media Strategy and Social Media Consulting</a></div><div class="gReader-desc">The game used to be relatively simple. Build a website. Make it useful and at least moderately pleasing to the eye. Keep it updated. Make your content at least semi-friendly for search engines. Bingo!...</div></li><li class="gReader-item gReader-item-14"><a href="http://feedproxy.google.com/~r/blogerp/~3/-K-ZkoiHXH4/debunking-some-hcm-saas-myths.html" title="link to post" target="_blank"  class="gReader-title">Debunking Some HCM SaaS Myths</a><div class="gReader-date">August 2, 2010</div><div class="gReader-source"><a href="http://blogerp.typepad.com/hcm_research/" target="_blank"  title="source blog">BlogERP: Jim Holincheck&#39;s HCM Software Blog</a></div><div class="gReader-desc">One of the things about being an analyst is that clients rely on you to cut through the hype and claims to find out about reality (or as close as they can get).  I have had some interactions with som...</div></li><li class="gReader-item gReader-item-15"><a href="http://feedproxy.google.com/~r/1b/~3/hTdXMczNHFg/" title="link to post" target="_blank"  class="gReader-title">Rapportive - GMail plug-in raises $1 million</a><div class="gReader-date">August 3, 2010</div><div class="gReader-source"><a href="http://www.livebusiness.ru" target="_blank"  title="source blog">LIVEBUSINESS</a></div><div class="gReader-desc">Rapportive - is a plug-in for GMail (or more exactly - for browser) which in the GMail's right pane instead of ads shows the social profile of the person who sent you the email. The information for th...</div></li><li class="gReader-item gReader-item-16"><a href="http://feeds.informationweek.com/click.phdo?i=08314822baed24ba64b13c6dca8eadac" title="link to post" target="_blank"  class="gReader-title">Windows 7 Surpasses Vista, XP Still Dominates</a><div class="gReader-date">August 2, 2010</div><div class="gReader-source"><a href="http://pipes.yahoo.com/pipes/pipe.info?_id=8c5748dfc719e1af757e080183353209" target="_blank"  title="source blog">Cloud Connect Event News - Information Week news and Plug Into the Cloud with ads stripped out copy</a></div><div class="gReader-desc">Despite being the fastest selling OS in history, Windows 7 has yet to eclipse XP, which holds greater marketshare than Vista and 7 combined, according to NetApplications. 
       


</div></li><li class="gReader-item gReader-item-17"><a href="http://www.infoworld.com/d/cloud-computing/enterprises-lovehate-cloud-relationship-foretells-unhappy-results-447?source=rss_cloud_computing" title="link to post" target="_blank"  class="gReader-title">Enterprises' love/hate cloud relationship foretells unhappy results</a><div class="gReader-date">August 3, 2010</div><div class="gReader-source"><a href="http://www.infoworld.com/t/2533" target="_blank"  title="source blog">Cloud Computing - Infoworld</a></div><div class="gReader-desc">According to the recent Yankee Group survey, "more enterprises consider cloud computing a viable technology, with nearly 60 percent saying they view it as a business enabler versus less than 40 percen...</div></li><li class="gReader-item gReader-item-18"><a href="http://www.cloudtweaks.com/2010/08/how-big-is-amazon%e2%80%99s-cloud-computing-business-find-out/" title="link to post" target="_blank"  class="gReader-title">How Big is Amazon’s Cloud Computing Business? Find Out</a><div class="gReader-date">August 3, 2010</div><div class="gReader-source"><a href="http://www.cloudtweaks.com" target="_blank"  title="source blog">CloudTweaks.com - Cloud Computing Community</a></div><div class="gReader-desc">Source GigaOM
It goes without saying that with its array of web services, Amazon has transformed the computing landscape and nurtured what is  generically known as the cloud comput...</div></li><li class="gReader-item gReader-item-19"><a href="http://feedproxy.google.com/~r/Mashable/~3/QDP3P5rB9UU/" title="link to post" target="_blank"  class="gReader-title">How 12 CEOs &amp; Founders are Leveraging Web Video</a><div class="gReader-date">August 3, 2010</div><div class="gReader-source"><a href="http://mashable.com" target="_blank"  title="source blog">Mashable!</a></div><div class="gReader-desc">This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business.The debate continues on w...</div></li><li class="gReader-item gReader-item-20"><a href="http://bartongeorge.net/2010/08/02/5-lessons-from-the-cloud-about-efficient-environments/" title="link to post" target="_blank"  class="gReader-title">5 lessons from the Cloud about Efficient Environments</a><div class="gReader-date">August 3, 2010</div><div class="gReader-source"><a href="http://bartongeorge.net" target="_blank"  title="source blog">Barton&#39;s Blog</a></div><div class="gReader-desc">The week before last our team decided to divide and conquer to cover two simultaneous events.  Half of us headed to Portland, Oregon for  OSCON and the other half stayed here in Austin to participat...</div></li><li class="grCredit"><small>Plugin by <a href="http://www.cmurrayconsulting.com/software/google-reader-shared-wordpress/" title="Expert WordPress Developers" target="_blank">C. Murray Consulting</a></small></li></ul>
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